Steve is the chief executive of Moonpull, and is passionate about the opportunities for the affiliate channel. He has been an affiliate marketer for 25 years, founding a network and assisting publishers, tech partners and agencies in the affiliate space for all this time. Moonpull provides data on affiliate measurement technology implementations to all of advertisers, publishers, networks and agencies with a view to making affiliate marketing better by having best practice integrations. Over the 25 years Steve has seen many changes in technology, legislation and best practice and advised on strategy for many affiliate businesses. This will be put to the test in the session with Brook Schaaf on “What Next” on Tuesday.