With nearly a decade of expertise in performance marketing, Hannah is a results-driven leader who thrives at the intersection of data, strategy, and brand growth. As the Performance Marketing Director at Lounge, one of the UK’s fastest-growing fashion brands, she specialises in Search, Affiliate Marketing, and Data Analytics, bringing a comprehensive understanding of how to optimise and scale performance across channels.

Hannah’s extensive experience spans from integrating complex data systems to advanced attribution modeling, ensuring that every marketing initiative is not only measurable but also aligned with broader brand objectives. She is passionate about leveraging data-driven insights to drive customer acquisition and overall business growth while balancing the art of performance marketing with the importance of maintaining a strong, consistent brand presence.