Latest Registrations

  • Michael Kors
  • The Walt Disney Company
  • Sephora
  • On The Beach
  • Clearpay
  • PayPal Honey
  • TAMA
  • Paypal Honey
  • Awin
  • Belstaff
  • BeFibre
  • Santander UK
  • Sainsburys Group - Tu Clothing
  • IHG Hotels & Resorts
  • Parkdean Resorts
  • Luxottica
  • Clearpay Finance Limited
  • Conversion media
  • Digidum

2024 Overview

PI LIVE Europe will unite thousands of the biggest brands, retailers, media owners, tech, agencies and publishers in the performance marketing community.

Our improved meeting areas, introduction of structured networking and the official app, which helped our attendees to create over 26,000 connections last year, give you the opportunity to engage with individuals and brands that are best suited to enhance and positively impact your business.

Through our top-class speakers, networking opportunities and thought leadership – our delegates come to learn, solve industry challenges and shape the direction of the industry. 

As performance and partner marketing evolves, affiliates through to creators and all the tech and media owners in-between, have immense power to help you target consumers at all stages of the purchasing funnel. Whether it’s connected TV, content commerce, using sub-networks or driving awareness or sales via creators – we’ll have you covered.


The Partnerships Lounge returns for 2024, now with additional tables, expanded space, and improved structure. Last year, the lounge facilitated over 6,500 confirmed meetings, and this October, we anticipate even more business to be done!


Located in the atmospheric Victorian Vault, this area features the Well Stage, Demo Lounges, The new TableTalk suite, Voicebox, Vault Bar, New Booths and the Partnerships Lounge, specifically designed to facilitate networking and collaboration. It offers attendees the convenience of scheduling 15-minute individual meetings through the app. 

This not only maximizes the utility of an additional 20,000 square feet of event space but also places a strong emphasis on the value of face-to-face meetings in building meaningful and profitable connections.


The leading e-commerce brands, tech and content publishers, affiliates, creators, OPMs, agencies, solution providers and affiliate networks.

*Previous delegates from PI LIVE London 2022 included:

Our Agenda

Affiliate Marketing

A candid look at all modern affiliate marketing strategies; commerce advertising, performance PR, coupon and cashback, sub-networks, price comparison, lead generation, closed community, pay per call and CPA based search.

Influencer Marketing

With a focus on outcome-based influencer marketing, brands will learn how to structure deals with creators, find the perfect match and measure the performance of their creator marketing.

Performance Marketing

We’ll be covering all kinds of performance media strategies including paid search, paid social, retail media, connected TV and display, their role in the funnel and how they work alongside the other strategies we cover.

Partnership Marketing

With thousands of brands attending, expert speakers will cover the re-emergence of brand-to-brand partnerships with content that will inspire you to reach out to other brands during the show.

What to Expect

The Networking App

Available four weeks before the show and driven by the expertise of industry leader SwapCard, the app facilitates one-to-one meetings, either in the Partnerships Lounge or any designated meeting zones at the event. The app ensures seamless scheduling prior to show hours allowing participants to connect and collaborate with existing and potential partners during the show.

Partnerships Lounge

Nestled within the Vault, the Partnerships Lounge features tables available for booking 15-minute meetings directly through the app. Managed by Hello Partner, the lounge will be staffed with dedicated hosts to ensure a seamless and efficient experience for all attendees.

The Well Stage

Located in the Vault, this dedicated stage, provides a theatre for over 200 delegates away from the buzz of the show floor.

The Main Stage

Featuring engaging keynotes, intimate fireside chats, and dynamic panel discussions, our main stage—guided by our expert MC—will deliver practical strategies for your business. Access to all our stages is granted to every delegate, ensuring a comprehensive learning experience across the board.

The Pyramid Stage

Equipped with silent disco headsets, the Pyramid stage stands as a striking centerpiece on the show floor, seamlessly integrating into our main agenda. This innovative setup ensures attendees can fully immerse in the presentations without distraction.

The Show Floor

Featuring a comprehensive array of affiliate networks, agencies, and transformative technology for your partner marketing, the show floor is an essential experience. In addition to casual meeting spaces, you’ll discover our renowned coffee tuk-tuks and fruit smoothie stands, offering complimentary refreshments to keep you energized and hydrated throughout the day!

The Sports Bar

Explore yet another official meeting zone where you can enjoy your preferred drink, engage in friendly competition with peers, and if fortune smiles upon you, secure your next major business deal.

The Thames Terrace

The Thames Terrace returns, housed under a supersized stretch tent, creating the ideal setting for informal meetings or catching up on the latest industry news over a beverage. Complement your discussions with a variety of lunch and snack options, courtesy of an array of food trucks from KERB London, available throughout the day.

The Prosecco Lounge

Bring your clients to the prosecco lounge, with a full bar, seating and entertainment to keep your creative juices flowing.

The GPMAs Gala Dinner

The 8th Global Performance Marketing Awards will take place the night before the show. Join 300 of the industry elite as we celebrate and reward the very best campaigns and strategy. The awards include a gala dinner, drinks reception, celebrity host and entertainment. A separate ticket is required.

The After Party

Our famous middle-evening party provides delegates with late-night fun, entertainment and networking at a brand new location!


Our brand-new TableTalks are 45 minute peer group roundtable discussions connecting groups of 8-10 Retailers and Publishers on a common challenge, opportunity or trend.


You’re just one click away from unlocking all of the above!

Hear from the industry

Speakers at PI LIVE 2023 Included

Francesca Fernando


Deirdre Mc Gettrick

Alona Malinovska


Helen Southgate

Acceleration Partners

Ruth Arber


Vicky Bruce

Telegraph Media Group

Edward Chaput


Annie Amusu


Hannah Lewis

Lounge Underwear

Kate Knight


Natasha Phillips

The Body Shop

Tina Judic

Tomorrow [Found | Disrupt | Braidr | Luminr]

From the community

“The first time I ever went to PI LIVE Show was back in 2018, the year I got my first affiliate marketing focused role. I didn’t know what to expect but one thing I was keen to do was learn. PI LIVE was one of the things that played a pivotal role in teaching me the foundations of what affiliate marketing is. So to be back 5 years later speaking on not one but two panels over the course of two days truly felt like a full circle moment.”
Paula Oyinkan
Affiliate Lead - Western Europe
“5th year at PI LIVE Show and it didn’t disappoint! Some amazing sessions, particularly around influencing stakeholders, driving growth & enhancing profitability within affiliate marketing #PILIVEEUR23”
Lauren-Beth Gravell
Performance & Search Media Manager
“Two days of PI LIVE Show complete! - 10,000 handshakes - 20,000 "hey how's it going?" - 30,000 steps - A couple of beverages... - Loads of meetings and opportunities explored 🙂 Massive well done to the Hello Partner team for a great event!”
Iain Davidson
Lead Affiliate Manager

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