Rhys Westwell

Head of Social, Performics @ Zenith

Rhys has nine years of experience in the digital media and paid social. In his role as Head of Social, Performics @ Zenith, Rhys is responsible for a multi-award winning social practice, comprising of 25+ paid social experts, 20+ clients, spanning a broad range of brand verticals. Rhys has proven experience delivering effective social media strategies across established and emerging social channels, and is well versed in how best to drive and measure ROI for clients in the ever-evolving digital, mobile and social landscape.

All Sessions by Rhys Westwell

  • DAY 1

    19th October

  • 11:10  - 11:40
    TikTok is home to a new kind of shopping culture: Community Commerce is the blend of community, entertainment, and shopping that makes product discovery so unique on TikTok. Just one example of Community Commerce in action is the #TikTokMadeMeBuyIt hashtag, which showcases the products the community discovered on TikTok and has generated over 4.5B views to-date. Countless brands have reaped the benefits of community-driven, organic trends on the platform like #TikTokMadeMeBuyIt through real-time engagement and action. In this session hear from TikTok on how over the past year, brands have experienced the power that TikTok’s community and platform can unleash for their businesses and ultimately, their bottom line.
    Ecommerce
    Influencer
    Main Stage
    ROI Optimisation
    Where
    Rakuten Stage




Share

Rhys Westwell
PARTNER PROFILE
Close