James Cox

VP of Business & Corporate Development, CJ

With over ten years in affiliate, James is CJ’s VP of Business & Corporate Development in the UK. During his five-year tenure at CJ, James has onboarded numerous high-profile clients: Debenhams, Virgin Atlantic, and Luxottica Group, to name a few. Prior to CJ, James was Account Director at United Digital Group, where he managed affiliate programs for some of the world’s largest brands. James is passionate about helping brands drive real ROI from affiliate, in-turn promoting the industry’s true capabilities.

All Sessions by James Cox

  • DAY 2

    20th October

  • 2.50  - 3.20
    We’ve all heard it: there’s an imperative need to understand customer shopping behaviour beyond just looking at transactions. Join this session to learn how complex customer interactions with publishers can inform sophisticated marketing plans. Advertisers and publishers will both benefit from understanding how the affiliate customer purchase journey - from discovery, through evaluation, to decision - can be harnessed for growth.
    Data & Customer Journey
    Pyramid Stage
    ROI Optimisation
    Thought-Leadership
    Where
    Tipser Pyramid Stage




Share

James Cox
PARTNER PROFILE
Close