Carla Arrindell

CEO Europe, Optimise Media

Carla has worked in the performance industry for 17 years and has been recognised as one of the Industry’s Top 50 players. In her time at Optimise, the business has consistently innovated to deliver exclusive technology, actionable insights and strategic led service for clients and partners, to get the best value from their ad spend in the performance channels. An active industry advocate and regular speaker, her expertise in achieving the best performance results for Finance, Insurance and Utilities brands and partners, is second to none.

All Sessions by Carla Arrindell

  • DAY 2

    20th October

  • 12:00  - 12:30
    The pandemic has forced the shift online, and in turn this has raised the profile of the affiliate channel for many brands, meaning more C-suite stakeholders scrutinising what it has to offer and liking what they see. This in turn is leading to greater investment in the channel than ever before and in this session, the speakers will share insights on their journey, expectations, and aspirations of what the channel will do for them as we head into 2022. You'll learn: - What changes have mattered most to propel performance - What the C-suite is are most interested in - What key trends these market leaders expect from the channel
    Data & Customer Journey
    Digital Transformation
    Future-Gazing
    Industry Insight
    Pyramid Stage
    Strategy
    Thought-Leadership
    Where
    Tipser Pyramid Stage




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