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The Community Pick Session

Have your say at Pi live usa

We understand that community is at the very heart of our event, in an industry that still relies so heavily on strong and profitable relationships. With this in mind, and with a select agenda this year, we’re having one session at PI LIVE USA that is developed, voted for, and selected by this amazing community. 

Voting is Closed!

The votes are in and the winning session taking the stage is:

Browser Extension Controversies: Why Toolbars Are Under Scrutiny & Their Importance to the Affiliate Ecosystem.

Browser extensions, particularly toolbars and shopping assistant plugins, have long been integral to the affiliate ecosystem. These tools help drive conversions by offering users instant discounts, price comparisons, and cashback rewards. However, as the digital landscape evolves, browser extensions are facing increasing scrutiny from regulators, tech giants, and users themselves.

Concerns around privacy, data security, user trust, and unethical marketing practices have led to stricter policies and tighter regulations, challenging the long-term viability of certain affiliate models. This panel will explore the controversies surrounding browser extensions—specifically toolbars and shopping assistant plugins—discussing both the legal and ethical concerns that have emerged in 2024, primarily in the YouTube community.

Panelists will examine why browser extensions have become a focal point for consumer scrutiny, how they impact consumer behavior, and why they remain a key component of the affiliate ecosystem despite the challenges. Experts will also provide practical strategies for affiliate marketers and extension developers to navigate these complexities while maintaining a transparent, user-first approach.

Key Discussion Points:

  • The Rise of Browser Extensions in Affiliate Marketing
  • Scrutiny & Concerns
  • Ethical Affiliate Marketing with Browser Extensions
  • The Future of Toolbars in Affiliate Marketing

Meet the Panel:

Krisha Kamdar | Associate Manager | Affinity Global Inc.

Tye DeGrange | CEO | Round Barn Labs

George Pierce | Growth Marketing Manager | 3Z Brands

Tiara Rea-Palmer | Director of Partnerships | CouponFollow

Get Your Ticket

Session highlights from 2023

Building Trust with Content Commerce

From perfecting the art of finding who your customers are and what they are reading about, to establishing yourself as a trustworthy publisher and working authentically with brands, our panel truly left no topic out of the discussion at PI LIVE Miami, The panel provided strong thought leadership, including insights from Leilani Han, Executive Director of Commerce at Wirecutter, Marshall Nyman, Founder and CEO of NYMO & Co., Reid Webb, Commerce Manager at The Daily Beast, and Jessica Woodbury, Director, Commerce Partnerships at Buy Side from The Wall Street Journal. They explored essential topics within the commerce space, such as:
  • Using content commerce in addition to influencer marketing to ensure your customers trust you
  • How to channel authority in content for affiliate partnerships success
  • The rise of social media, content creators, live shopping, and affiliate links
See the full session review on Hello Partner →

Size Doesn’t Matter: Why Bridging the Gap Between SMEs and the Affiliate Channel Can Equal Big Results

Entering the affiliate channel can be tricky for small businesses; it’s expensive, the tech is complicated, and you don’t want to sign up to a long fixed-term contract when you’re not sure where you’ll even be in six months time. But it doesn’t have to be this way. In the past few years, more and more initiatives have launched to help SMEs enter the affiliate world. In doing so, the affiliate channel is expanding its reach, and we could see SMEs become one of the industry’s hottest topics for 2023.
  • Why is it important for the affiliate sphere to broaden its horizons?
  • What are the benefits of SMEs running an affiliate program?
  • How can an affiliate network work with SMEs?
  • What initiatives already exist?
See the full session review on Hello Partner →

Influencer Marketing: Certain Strategies for Uncertain Times

There’s no denying that these tough economic times also present challenges for marketers. But even the most challenging eras can present an opportunity for brands to strengthen their strategies through proven tactics and consistent performance. We’ve learned from past recessions that consumers don’t necessarily cut spending — but their purchasing habits change based on what’s important to them. So, how do you make your brand stand out? For marketers, this means keeping your brand top of mind and creating relevance through trusted voices: content creators. It’s more important than ever to craft sound influencer marketing strategies while achieving your performance goals. In this session you’ll learn:
  • How to implement strategic influencer marketing activities across the marketing funnel to increase conversions and sales
  • Why aligning your performance and brand teams can improve results and create efficiencies
  • How to build a foundation for your influencer and creator marketing practice that will strengthen your brand at any time
See the full session review on Hello Partner →
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APRIL 22-25, 2025 – Hollywood, FLORIDA

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