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Danny Desatnik

Social Media Manager, #paid

Danny is the social media manager at #paid, an influencer marketing platform based out of Canada. On the side, he runs Creator Culture – a podcast exploring the impact creators have on the world around us. Beyond immersing himself in the creator industry, he’s an avid tennis and a live music fan.

All Sessions by Danny Desatnik

  • Purple Stage


  • 10:00  - 10:50
    With much of influencer marketing now based on outcome-based metrics, the performance channel is capably servicing this shift. Brands are rapidly learning how this channel can drive phenomenal ROI. Whether that be activating directly through their brand handle, through affiliates on these platforms, or directly with influencers and the use of affiliate links.

    - What is key to transparent and authentic social selling, and how can different content drive varied results?

    - What are the key data points that brands should be focussing on?

    - How can different tactics reach different engaged audiences, with intent over mass in mind?
    Commerce
    Data Management
    Future-Gazing
    Industry Insight
    Partnerships




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Danny Desatnik
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