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PI LIVE Europe is the largest performance and partnership marketing event in Europe – and the place where agencies, technology platforms, SaaS businesses and affiliate networks win new clients, deepen existing relationships and close meaningful deals.
Each year, thousands of senior brand and retailer decision-makers attend PI LIVE to evaluate partners, invest in new capabilities and expand programmes that are already performing. For businesses selling into this ecosystem, PI LIVE delivers unmatched scale, intent and commercial opportunity.
This is where conversations turn into contracts – and contracts turn into long-term revenue.
Why This
Matters Now
New business is harder to win.
Retention and expansion matter more than ever. And brands are looking to consolidate spend with partners they trust.
PI LIVE Europe brings the entire partnership economy together in one place – creating a rare environment where you can both originate new opportunities and unlock more value from existing clients.
As Europe’s largest event of its kind, PI LIVE allows you to:
- Meet new brands actively reviewing partners
- Reconnect with current clients in person
- Expand scope, markets and budgets through better conversations
More value for brands and publishers means more revenue for you.
How Agencies & Technology Win at PI LIVE
Win New Business at Scale
PI LIVE delivers unmatched access to brands and retailers across performance, ecommerce, retail media and growth. If your customers invest in partnerships, they attend PI LIVE.
This is the most efficient way to put your solution in front of a large, qualified buying audience in Europe.
Grow and Retain Existing Clients
PI LIVE isn’t just about winning new business. It’s a valuable opportunity to strengthen relationships with the brands you already work with by aligning on strategy, showcasing new products or capabilities, expanding programmes and budgets, and reinforcing your value as a long-term partner.
Stronger client relationships lead to longer contracts and bigger commercial opportunities.
Close Deals, Faster
From structured meetings to spontaneous show-floor conversations, PI LIVE is designed to help deals move forward.
With decision-makers in the room and fewer distractions, conversations progress naturally from interest to commitment.
PI LIVE is where deals get done.
Access to Decision-Makers
PI LIVE attracts mid-market and enterprise brands through Hosted Brand Schemes, VIP programmes and curated experiences.
For agencies, SaaS businesses and networks, this means:
- Higher-intent conversations
- Senior stakeholders with budget authority
- Opportunities to both win and expand accounts
More budget flowing through partnerships means more revenue flowing to you.
Why Agencies & Tech Return to PI LIVE
WHY Agencies & Tech CHOOSE PI LIVE
THE RIGHT PEOPLE, IN ONE PLACE
PI LIVE Europe by the numbers
3,000
Attendees
100+
Partners & Exhibitors
16,500+
Organic Networking Meetings
500+
Pre-arranged, Hosted 1-to-1 Meetings
Seniority
Demographics
32 countries represented
100+ attendees from the USA
100+ attendees from Germany
Where Growth Becomes Revenue
PI LIVE Europe combines scale, seniority and intent – giving agencies, SaaS businesses and networks the platform to win new clients, retain existing ones and grow commercial relationships.
This is the partnership economy, at scale – and the place where revenue grows on both sides of the table.