Interested in how personality and humour can power up your B2B content?

Don’t miss Hello Partner’s LinkedIn Live: The Future of B2B is Personal with Sol Wilkinson and Henry Hayes.

📅 Date: Wednesday, 3rd September 2025
⏰ Time: 12:00 PM BST
⏳ Format: 30–40 min conversation + 10 min Q&A

Henry, Head of Marketing at Passionfruit and a much-loved B2B content creator with over 10,000 followers, brings joy to the timelines of thousands of marketers with his witty, satirical takes on marketing life.

During this session, you’ll discover:

✔️ Henry’s journey – how comedy and marketing collided in his career.
✔️ B2B content with personality – how humour and personal branding strengthen professional relationships.
✔️ From viral to valuable – turning personal posts into business wins.
✔️ Tips & pitfalls – practical advice for creating standout content.
✔️ What’s next – steps for launching a B2B creator strategy and staying relevant

Whether you’re a marketer, creator, or simply curious about how humour and personality can transform B2B content, this is a conversation you won’t want to miss.