Following a degree in Law and Japanese, Emma joined international accounting firm Arthur Andersen, where she worked in London, Leeds and Manchester offices and set up the firm's Inward Investment practice that attracted overseas companies to locate in the UK. In 2000, bitten by the dot.com bug, Emma left the firm to start her first business, Techlocate. After 15 months, the company was successfully sold to Tenon plc.
The experience of starting, growing and selling a business from a home base gave Emma the idea for Enterprise Nation which was launched in 2006 as the home business website. The company has since expanded to become a small business community of over 75,000 people who benefit from business books, events and funding: online, in print and in person. Enterprise Nation also presents a campaigning voice to government and the media on behalf of its members.
Emma is the best-selling author of the business books Spare Room StartUp , Working 5 to 9 , Go Global , The StartUp Kit and Turn Your Talent Into a Business.