Jo Hayes

Partnerships Director, Genie Shopping

Jo has worked in online advertising, marketing and website development since 2000. She was a key member of the team that launched Amazon Video in the EU (Head of Transactional Video/Head of Merchandising), whilst also working in lead roles at LOVEFiLM (Head of Media Sales), Primelocation and Propertyfinder. At Genie she’s responsible for bringing on new clients and developing relationships.

All Sessions by Jo Hayes

  • Day Three – PI LIVE Track


  • 16:10  - 16:30
    Genie Shopping has been working with clients to maximise the opportunity provided by the CSS Shopping Programme. From initial testing and learning through to established incremental sales, this session will discuss why this partnership works and provide tips for how to make the most of a CSS Partnership, and gain a competitive edge. You will learn: - Know the reasons successful retailers use a CSS Partner - Know what you need to get started - Tips on evolving your CSS strategy
    Collaboration
    Ecommerce
    Paid Media
    Thought Leadership



Share

Jo Hayes