Regulators such as the FCA and ICO tightening up on compliance, issuing fines and with GDPR just around the corner – the performance marketing industry is having to change.
The traditional affiliate network model has complex and disjointed communication channels with many unknowns. Brands are finding it increasingly difficult to meet the regulators requirements due to these shortfalls.
Compliance, visibility and direct relationships is key for Brands, Publishers and Affiliates to meet their regulators requirements and continue.
Blue Owl’s patent pending technology addresses these issues and keeps you safe from complaints and regulatory fines.
Affiliates, Brand or Publisher, we want to hear from you.