{"id":27200,"date":"2026-08-25T17:40:02","date_gmt":"2026-08-25T16:40:02","guid":{"rendered":"https:\/\/performancein.live\/europe\/?post_type=speaker&#038;p=27200"},"modified":"2026-08-25T17:40:03","modified_gmt":"2026-08-25T16:40:03","slug":"hannah-saycell","status":"publish","type":"speaker","link":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/","title":{"rendered":"Hannah Saycell"},"content":{"rendered":"\n<p>Hannah Saycell&nbsp;is the Founder and CEO of&nbsp;Social Folk, a global award-winning content, gifting, and influencer agency. She has led creator campaigns for brands including&nbsp;H\u00e4agen-Dazs, Revlon, British Airways, and JLR.<\/p>\n\n\n\n<p>Recently recognised at both the European and Global Agency Awards, Social Folk specialises in creator-led strategy and execution. Humanising brands and helping them move from ignored to in-demand.&nbsp;As a B2B creator and educator, Hannah also teaches strategy to a global community.&nbsp;Having worked with hundreds of brands and creators globally, she is a regular speaker on what\u2019s actually working in the industry right now.<\/p>\n","protected":false},"featured_media":27202,"template":"","event_year":[737],"class_list":["post-27200","speaker","type-speaker","status-publish","has-post-thumbnail","hentry","event_year-737"],"acf":{"job_title":"Founder and CEO","company_name":" Social Folk","linkedin_url":"https:\/\/www.linkedin.com\/in\/hannah-saycell-4a90302b\/","company_website_url":"","company_logo":27201},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hannah Saycell - PI LIVE Europe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hannah Saycell - PI LIVE Europe\" \/>\n<meta property=\"og:description\" content=\"Hannah Saycell&nbsp;is the Founder and CEO of&nbsp;Social Folk, a global award-winning content, gifting, and influencer agency. She has led creator campaigns for brands including&nbsp;H\u00e4agen-Dazs, Revlon, British Airways, and JLR. Recently recognised at both the European and Global Agency Awards, Social Folk specialises in creator-led strategy and execution. Humanising brands and helping them move from ignored [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/\" \/>\n<meta property=\"og:site_name\" content=\"PI LIVE Europe\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-25T16:40:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot-.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/\",\"url\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/\",\"name\":\"Hannah Saycell - PI LIVE Europe\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/performancein.live\\\/europe\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/08\\\/Hannah-Saycell-Headshot-.avif\",\"datePublished\":\"2026-08-25T16:40:02+00:00\",\"dateModified\":\"2026-08-25T16:40:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/#primaryimage\",\"url\":\"https:\\\/\\\/performancein.live\\\/europe\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/08\\\/Hannah-Saycell-Headshot-.avif\",\"contentUrl\":\"https:\\\/\\\/performancein.live\\\/europe\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/08\\\/Hannah-Saycell-Headshot-.avif\",\"width\":1080,\"height\":1350},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/hannah-saycell\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/performancein.live\\\/europe\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speakers\",\"item\":\"https:\\\/\\\/performancein.live\\\/europe\\\/speakers\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Hannah Saycell\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/performancein.live\\\/europe\\\/#website\",\"url\":\"https:\\\/\\\/performancein.live\\\/europe\\\/\",\"name\":\"PI LIVE Europe\",\"description\":\"19-21 October 2026\",\"alternateName\":\"The Festival of Partnerships\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/performancein.live\\\/europe\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hannah Saycell - PI LIVE Europe","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/","og_locale":"en_US","og_type":"article","og_title":"Hannah Saycell - PI LIVE Europe","og_description":"Hannah Saycell&nbsp;is the Founder and CEO of&nbsp;Social Folk, a global award-winning content, gifting, and influencer agency. She has led creator campaigns for brands including&nbsp;H\u00e4agen-Dazs, Revlon, British Airways, and JLR. Recently recognised at both the European and Global Agency Awards, Social Folk specialises in creator-led strategy and execution. Humanising brands and helping them move from ignored [&hellip;]","og_url":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/","og_site_name":"PI LIVE Europe","article_modified_time":"2026-08-25T16:40:03+00:00","og_image":[{"width":1080,"height":1350,"url":"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot-.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/","url":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/","name":"Hannah Saycell - PI LIVE Europe","isPartOf":{"@id":"https:\/\/performancein.live\/europe\/#website"},"primaryImageOfPage":{"@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/#primaryimage"},"image":{"@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/#primaryimage"},"thumbnailUrl":"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot-.avif","datePublished":"2026-08-25T16:40:02+00:00","dateModified":"2026-08-25T16:40:03+00:00","breadcrumb":{"@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/#primaryimage","url":"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot-.avif","contentUrl":"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot-.avif","width":1080,"height":1350},{"@type":"BreadcrumbList","@id":"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/performancein.live\/europe\/"},{"@type":"ListItem","position":2,"name":"Speakers","item":"https:\/\/performancein.live\/europe\/speakers\/"},{"@type":"ListItem","position":3,"name":"Hannah Saycell"}]},{"@type":"WebSite","@id":"https:\/\/performancein.live\/europe\/#website","url":"https:\/\/performancein.live\/europe\/","name":"PI LIVE Europe","description":"19-21 October 2026","alternateName":"The Festival of Partnerships","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/performancein.live\/europe\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/speaker\/27200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/speaker"}],"about":[{"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/types\/speaker"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/media\/27202"}],"wp:attachment":[{"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/media?parent=27200"}],"wp:term":[{"taxonomy":"event_year","embeddable":true,"href":"https:\/\/performancein.live\/europe\/wp-json\/wp\/v2\/event_year?post=27200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}