{"id":27139,"date":"2026-08-25T15:39:50","date_gmt":"2026-08-25T14:39:50","guid":{"rendered":"https:\/\/performancein.live\/europe\/?post_type=speaker&#038;p=27139"},"modified":"2026-08-26T12:05:22","modified_gmt":"2026-08-26T11:05:22","slug":"pavlina-theodoulou","status":"publish","type":"speaker","link":"https:\/\/performancein.live\/europe\/speakers\/pavlina-theodoulou\/","title":{"rendered":"Pavlina Theodoulou"},"content":{"rendered":"\n<p>With over nine years of dedicated experience in the affiliate and partnerships landscape, Pavlina specialises in building strategies that drive commercial revenue and high-impact partnerships. Currently leading the Affiliate and Partnerships team at News UK, she is at the forefront of evolving publisher-led eCommerce strategies for a premium portfolio of titles, including The Times and The Sun. 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