{"id":26772,"date":"2026-08-24T15:08:40","date_gmt":"2026-08-24T14:08:40","guid":{"rendered":"https:\/\/performancein.live\/europe\/speakers\/jess-smith\/"},"modified":"2026-08-24T15:08:40","modified_gmt":"2026-08-24T14:08:40","slug":"jess-smith","status":"publish","type":"speaker","link":"https:\/\/performancein.live\/europe\/speakers\/jess-smith\/","title":{"rendered":"Jess Smith"},"content":{"rendered":"<p>The Agency Advisory Board was founded in 2025 by Jess (Awin) and Kirsten (WPP) to give Agencies a collective voice across the affiliate and performance marketing industry. The first of its kind, bringing together large media. performance specialist, micro agencies and consultants alongside all major networks and platform providers. 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