{"id":8252,"date":"2023-09-01T10:01:27","date_gmt":"2023-09-01T10:01:27","guid":{"rendered":"https:\/\/performancein.live\/europe\/?page_id=8252"},"modified":"2026-08-27T11:00:55","modified_gmt":"2026-08-27T10:00:55","slug":"agenda","status":"publish","type":"page","link":"https:\/\/performancein.live\/europe\/agenda\/","title":{"rendered":"Agenda"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8252\" class=\"elementor elementor-8252\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46ed3de e-flex e-con-boxed e-con e-parent\" data-id=\"46ed3de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8a6c45 e-con-full e-flex e-con e-child\" data-id=\"c8a6c45\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c25d61 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"8c25d61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Plan <i>Your Festival<\/i>\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cca52d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7cca52d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PI LIVE Europe is built around practical content, meaningful conversations and the people shaping the future of partnership marketing.<\/p><p>From inspiring keynotes and expert-led discussions to interactive workshops, roundtables and specialist summits, every session is designed to give 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.elementor-element.elementor-element-68ca12c8.elementor-element{--align-self:flex-end;}body:not(.rtl) .elementor-24372 .elementor-element.elementor-element-68ca12c8{right:26px;}body.rtl .elementor-24372 .elementor-element.elementor-element-68ca12c8{left:26px;}.elementor-24372 .elementor-element.elementor-element-68ca12c8{top:23px;}@media(min-width:768px){.elementor-24372 .elementor-element.elementor-element-40b0e495{--width:auto;}.elementor-24372 .elementor-element.elementor-element-46ed4e54{--width:auto;}.elementor-24372 .elementor-element.elementor-element-1c1022f1{--width:auto;}}@media(max-width:1024px) and (min-width:768px){.elementor-24372 .elementor-element.elementor-element-40b0e495{--width:auto;}.elementor-24372 .elementor-element.elementor-element-1c1022f1{--width:auto;}}@media(max-width:1024px){.elementor-24372 .elementor-element.elementor-element-6e6cae72{--flex-wrap:wrap;}.elementor-24372 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);line-height:var( --e-global-typography-text-line-height );}}@media(max-width:767px){.elementor-24372 .elementor-element.elementor-element-40b0e495{--width:auto;}.elementor-widget-heading .elementor-heading-title{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );}.elementor-24372 .elementor-element.elementor-element-46ed4e54{--width:auto;}.elementor-24372 .elementor-element.elementor-element-7bf01b6b .elementor-heading-title{font-size:15px;line-height:1.3em;}.elementor-24372 .elementor-element.elementor-element-1b30c93c .elementor-heading-title{font-size:15px;line-height:1.3em;}.elementor-24372 .elementor-element.elementor-element-3cdec1ad .elementor-heading-title{font-size:15px;line-height:1.3em;}.elementor-24372 .elementor-element.elementor-element-1c1022f1{--width:auto;}.elementor-24372 .elementor-element.elementor-element-1460e457 .elementor-heading-title{font-size:19px;}.elementor-widget-theme-post-content{font-size:var( --e-global-typography-text-font-size );line-height:var( --e-global-typography-text-line-height );}.elementor-24372 .elementor-element.elementor-element-60f72372{line-height:1.3em;}.elementor-widget-post-info .elementor-icon-list-item{font-size:var( --e-global-typography-text-font-size );line-height:var( --e-global-typography-text-line-height );}}\/* Start custom CSS for post-info, class: .elementor-element-1e21068c *\/\/* 1. Shrink the parent container font size to 0 to hide the commas *\/\n.elementor-24372 .elementor-element.elementor-element-1e21068c .elementor-post-info__terms-list {\n    font-size: 0 !important;\n}\n\n\/* 2. Bring back the font size for the actual tags *\/\n.elementor-24372 .elementor-element.elementor-element-1e21068c .elementor-post-info__terms-list-item {\n    font-size: 10.5px !important; \/* Adjust this to your preferred text size *\/\n    color: #ff6a00;\n    background: #fff1e8;\n    padding: 2px 9px;\n    border-radius: 6px;\n    display: inline-block;\n    margin-right: 3px; \/* Adds space between the tags now that the commas are gone *\/\n}\n\n\/* 3. Remove the extra spacing from the very last tag *\/\n.elementor-24372 .elementor-element.elementor-element-1e21068c .elementor-post-info__terms-list-item:last-child {\n    margin-right: 0;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26375 post-26375 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 6:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PI LIVE in the City<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>The show starts before the doors open \u2013 and continues beyond the official programme. PI LIVE in the City is a programme of partner-hosted fringe events; breakfasts, roundtables, dinners and niche networking opportunities taking place across London on the eve of the festival and throughout the festival itself, outside of official PI LIVE events and timings.<\/p>\n\n\n\n<p>Each event is hosted independently by one of our partners and designed to complement the official PI LIVE programme. Places are limited, some via application, some open and some by RSVP. The full listing goes live soon.<\/p>\n\n\n\n<p>Want to host your own fringe event? <a href=\"https:\/\/performancein.live\/europe\/in-the-city\/\">See full details here<\/a> or contact the team.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27123 post-27123 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-in-the-city content_stream-grow-my-career\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Women in Affiliates Coffee Morning<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>First time at PI LIVE? Start here. <\/p>\n\n\n\n<p>A coffee morning for early career women and non-binary people in affiliate and partnership marketing, the day before the doors open. <\/p>\n\n\n\n<p>You&#8217;ll meet friendly faces before you need them, and pick up practical advice from the Women in Affiliates founder and the Hello Partner team on how to work the show. <\/p>\n\n\n\n<p>Run in partnership with Women in Affiliates.<\/p>\n\n\n\n<p><a href=\"https:\/\/lnkd.in\/eZR6dHY8\">Apply to attend<\/a><\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27253 post-27253 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Early Badge Pickup<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Beat the queues. Swing by from 2.30pm on Monday to scan your QR code, collect your badge and get sorted ahead of the main event.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26377 post-26377 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-eastcheap-records session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Eastcheap Records<\/span>\/<span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">6:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Global Performance Marketing Awards (GPMA)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>The GPMA celebrates the best performance and partnership marketing work from around the world. Doors and drinks reception from 15:00 <em>(GPMA ticket holders only)<\/em>, ceremony from 15:45. Tickets and tables are booked separately from your festival pass.<\/p>\n\n\n\n<p>PI LIVE festival pass holders without a GPMA ticket are invited to join after the ceremony from 19:30.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26656 post-26656 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-eastcheap-records session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Eastcheap Records<\/span>\/<span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 6:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">7:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">VIP x GPMA Mixer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Secured your VIP pass? Get exclusive early access to the welcome party and enjoy the chance to mix and mingle with this year\u2019s award winners and finalists before doors open to standard ticket holders.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26659 post-26659 session type-session status-publish hentry event_year-737 conference_day-day-1 session_location-eastcheap-records session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Eastcheap Records<\/span>\/<span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">19 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 7:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Welcome Party<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>From 7.30pm \u2019til late, join us for live music, drinks, networking and plenty of fun as we get everyone together and set the tone for the days ahead.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1126531052\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1126531052\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-ebfa0d3 e-con-full e-flex e-con e-child\" data-id=\"ebfa0d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-57fa3e5 e-flex e-con-boxed e-con e-child\" data-id=\"57fa3e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4a53bc elementor-grid-1 session-loop elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"d4a53bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;24372&quot;,&quot;columns&quot;:1,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:14,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27256 post-27256 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 7:15am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">8:00am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Run Club<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Kick off PI LIVE Europe the right way.<\/p>\n\n\n\n<p>Join us and our partner Sovendus for an easy 5k around some of London&#8217;s best landmarks before the doors open.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Meet outside Old Billingsgate on the riverside, where the food trucks are located<\/li>\n\n\n\n<li>Tuesday 20th, 7.15am for a 7.30am prompt start<\/li>\n\n\n\n<li>Conversational pace, all abilities welcome<\/li>\n\n\n\n<li>Timed so you&#8217;ll have plenty of time to shower, change and be ready for the day<\/li>\n<\/ul>\n\n\n\n<p>No watch pace, no drop-offs. Just a good way to wake up, get some air and meet a few faces before the festival kicks off.<\/p>\n\n\n\n<p>RSVP required.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/sovendus\/\" class=\"hp-partner-card\" title=\"Sovendus\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"105\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/09\/sovendus.svg\" class=\"hp-partner-logo wp-post-image\" alt=\"\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26379 post-26379 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Registration Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Scan your QR code, pick up your badge and you&#8217;re in. Head down to The Vault for badge bling, cloakroom and yes, a coffee to get you started right.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27262 post-27262 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:30am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Breakfast Stop<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Rise and refuel. Two KERB traders will be stationed outside from 8am until 10.30am, serving everything from healthy options to good old fashioned bacon butties. Fuel up before the sessions and meetings kick off.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26381 post-26381 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expo floor &amp; Partner Village Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Meet networks, platforms, agencies, publishers and technology partners across the main floor. Open all day \u2014 no session booking needed.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27179 post-27179 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partnerships Lounge Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>The Partnerships Lounge is back with more tables than ever. Book one through the app, 15 minutes at a time.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/global-savings-group\/\" class=\"hp-partner-card\" title=\"Atolls\"><img decoding=\"async\" width=\"895\" height=\"217\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2021\/09\/atolls-black.svg\" class=\"hp-partner-logo wp-post-image\" alt=\"\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27192 post-27192 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">VIP Club Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Head to the top floor for the VIP Club, complete with a bar, workstations and comfy sofas. The Hosted Meetings brands are based up here all day, so the people you came to see are already upstairs. We&#8217;ve got a few surprises planned throughout the day too.<\/p>\n\n\n\n<p>Access is for VIP pass holders and full Hosted Meetings Passes only.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26947 post-26947 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Opening remarks and what to expect from the Direction Stage today.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26960 post-26960 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A warm welcome to the Action Stage and an overview of what to expect.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26976 post-26976 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-ic-summit session_location-the-steel-yard content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>IC Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A warm welcome to the IC Summit and an overview of what to expect.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26988 post-26988 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-peer-labs session_location-the-steel-yard experience_type-peer-lab content_stream-prove-the-value content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Peer Labs<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:25am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-1\" aria-describedby=\"hp-xt-tip-1\"><span class=\"hp-experience-type__name\">Peer Lab<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-1\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Peer Lab<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Bring one blocker and work through it with peers facing similar challenges. No presentations, no pitching, just shared experience and practical next steps. (Chatham House Rules)<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MMM Is Coming For Your Budget: What Are You Actually Doing About It?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Marketing Mix Modelling is reallocating budget across businesses right now, and it historically does not treat affiliate very well, undervaluing the model because the data feeding it is incomplete. <\/p>\n<p>The APMA&#8217;s Founder, Kevin Edwards, has warned that these decisions could lead to real job losses if they aren\u2019t corrected.<\/p>\n<p>This is a peer-led room. Bring the specific way MMM or finance is squeezing your budget, and work through it with others facing the same fight from a different seat. No decks, no pitching \u2013 just practical next steps.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clearer read on how MMM is undervaluing affiliate, real tactics other leaders are using to fight it, and one concrete move to take into your own budget conversation this quarter.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-25959 post-25959 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate experience_type-keynote content_stream-prepare-for-ai-agents content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:15am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-2\" aria-describedby=\"hp-xt-tip-2\"><span class=\"hp-experience-type__name\">Keynote<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-2\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Keynote<\/span><div class=\"hp-experience-type__tip-body\"><p>A headliner. Our keynotes set the terms of the conversation everyone else in the building will be having for the rest of the day.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The End of the Funnel: Marketing&#8217;s Biggest Shift Since Google<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/dr-lauren-ingram\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778361290776.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Dr. Lauren Ingram<\/span><span class=\"hp-speaker-meta\">Founder &amp; CEO, Next Big Thing<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-90x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-1024x1024.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/log.avif 1500w\" sizes=\"(max-width: 90px) 100vw, 90px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>For over 25 years, digital marketing has run on one shape: the funnel. <\/p>\n<p>Awareness at the top, conversion at the bottom, a straight line in between. <\/p>\n<p>That shape is dying. Consumers now bounce around a scattered ecosystem of creators, communities, LLMs and algorithms that decide what deserves attention, often without touching a brand&#8217;s own website at all.<\/p>\n<p>This keynote makes the case that this isn&#8217;t a channel shift, it&#8217;s a structural one: the end of a 25-year-old model of how growth happens. <\/p>\n<p>Visibility is no longer enough. Owning attention is losing ground to earning trust. And no single channel, technology, or team can carry growth alone anymore.<\/p>\n<p>It&#8217;s a provocative, energising look at the biggest shift in how brands are discovered since Google itself emerged, and an invitation to think about growth as an ecosystem to be earned, not a funnel to be filled.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a new model for growth, built for a scattered, AI-mediated ecosystem, that you can use to reframe how your organisation plans and measures marketing.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prepare for AI agents<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26962 post-26962 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-benchmark-my-commercials content_stream-grow-beyond-affiliate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:15am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-3\" aria-describedby=\"hp-xt-tip-3\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-3\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Publishers Should Charge Brands: The 2027 Playbook<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Commission is only one line on a publisher rate card now. Brands pay for tenancy, content, data, exclusivity, audience access, creator amplification and increasingly for bespoke packages built from scratch.<\/p>\n<p>So what should any of that cost?<\/p>\n<p>This session gets practical about pricing in 2027. What brands will actually pay for, how to value different assets, when to bundle and when to unbundle, what commands a premium, and where publishers routinely leave money on the table. You will hear both sides of the negotiation, and leave with a clearer position to argue from the next time you are in one.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a pricing playbook that goes beyond commission: what to charge, why brands will pay it, and how to hold the line when they push back.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Benchmark my commercials<\/span>, <span class=\"elementor-post-info__terms-list-item\">Grow beyond affiliate<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26950 post-26950 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 10:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:05am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CMO Bingo: Are Marketing Leaders Playing to Win?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/david-lloyd\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1516305291699-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1516305291699-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1516305291699-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1516305291699-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1516305291699.avif 309w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">David Lloyd<\/span><span class=\"hp-speaker-meta\">Chief Customer Officer, Awin<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-120x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-120x90.avif 120w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-300x225.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-1024x768.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-768x576.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo-1536x1152.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/AWIN_AG_logo.avif 1920w\" sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Bingo cards at the ready. Awin Chief Customer Officer David Lloyd is putting the latest challenges facing CMOs on the board &#8211; from squeezed budgets and channel concentration to AI, measurement and the changing customer journey.<\/p>\n\n\n\n<p>Drawing on brand new Awin research, we&#8217;ll play our way through where marketers are winning, where they&#8217;re losing, and what separates the most resilient from the rest. Along the way, we&#8217;ll reveal what the findings mean for affiliate marketing &#8211; and why partnerships could hold more of the winning numbers than marketers realise.<\/p>\n\n\n\n<p>Spot the right insights, complete your game card first, and shout \u2018BINGO!\u2019 to win a prize.<\/p>\n\n\n\n<p>At PI LIVE this year, everyone has a chance to get a win with Awin.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clear view of what's actually squeezing CMOs right now, and why partnerships could hold more of the answer than marketers realise.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/awin\/\" class=\"hp-partner-card\" title=\"Awin\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"134\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/02\/Awin-logo-full-colour-black-RGB.png\" class=\"hp-partner-logo wp-post-image\" alt=\"\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26964 post-26964 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-solo content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 10:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:05am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-4\" aria-describedby=\"hp-xt-tip-4\"><span class=\"hp-experience-type__name\">Solo<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-4\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Solo<\/span><div class=\"hp-experience-type__tip-body\"><p dir=\"ltr\">One person, one stage, one presentation. A single expert building an argument from the ground up.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Gen Z Loves vs What Gen Z Buys<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/richard-jackson\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1771875360505.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Richard Jackson<\/span><span class=\"hp-speaker-meta\">Head of B2B Content, Pion<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"50\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-200x50.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-200x50.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-300x75.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-1024x256.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-768x192.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-1536x385.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/20f8855a841d215ac2a27cace6e867c79c96053a-scaled.avif 1920w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Step into the future with Pion (the company that took Student Beans from a simple idea to a global platform reaching millions). In this session, Richard Jackson uncovers the brands winning the hearts, minds and wallets of young people today.<\/p>\n<p>Drawing on fresh data from Pion&#8217;s latest PION100 study, he reveals the gap between what students say they love and what they actually spend on, and across which categories. Expect a deep dive into the most influential brands shaping youth culture, plus the emotional drivers, spending patterns and brand behaviours marketers need to stay relevant with the next generation.<\/p>\n<p>Richard will also unpack the spending personas that show how 16 to 24 year olds really differ in their brand relationships, priorities and response to performance marketing &#8211; and share actionable strategies from brands already winning with Gen Z to build the kind of relevance and loyalty that converts.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with fresh, brand-level data on how 16 to 24s actually spend, plus the spending personas to target them more precisely than broad 'Gen Z' assumptions allow.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/pion\/\" class=\"hp-partner-card\" title=\"Pion\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"75\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-300x75.png\" class=\"hp-partner-logo wp-post-image\" alt=\"Pion\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-300x75.png 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-1024x256.png 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-768x192.png 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-1536x385.png 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Pion_Wordmark_Black-2048x513.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26992 post-26992 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-expert-clinics session_location-the-steel-yard experience_type-clinic content_stream-find-better-partners content_stream-fix-tracking-and-attribution\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Expert Clinics<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:25am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:05pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-5\" aria-describedby=\"hp-xt-tip-5\"><span class=\"hp-experience-type__name\">Clinic<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-5\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Clinic<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">One expert. Your biggest problem. A confidential one-to-one focused on practical answers and your next move. No presentation. No pitch.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Affiliate Fraud: Bring the Problem You Can&#8217;t Prove<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>63% of affiliate marketers cite fraud as their biggest challenge.<br \/>\nAnd it\u2019s getting harder to spot. As AI accelerates, more sophisticated black-hat tactics are emerging, and the line between suspicious and provable is getting harder to navigate.<br \/>\nThis isn\u2019t a talk about fraud in general. It\u2019s 30 minutes, one expert and your actual traffic problem.<br \/>\nBring the thing you suspect but can\u2019t quite prove. Leave with a clearer diagnosis, what to look for next and the action you should take.<br \/>\nYour chance to put a real fraud problem in front of an expert at PI LIVE &#8211; and get a next move in 30 minutes.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with expert eyes on your actual traffic problem, a clearer read on whether what you suspected was fraud really is, and one concrete next move to start cleaning up your programme.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>, <span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27018 post-27018 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate experience_type-panel content_stream-grow-my-career content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:25am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:55am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-6\" aria-describedby=\"hp-xt-tip-6\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-6\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">One Team, One Budget: Are Silos Holding Back Affiliate Growth?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/george-sullivan\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770797470875-1.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">George Sullivan<\/span><span class=\"hp-speaker-meta\">Founder &amp; CEO, Sole Supplier<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole-160x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole-160x90.avif 160w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole-300x169.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole-1024x576.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole-768x432.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sole.avif 1280w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/aneira-henery\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_0424-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_0424-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_0424-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Aneira Henery<\/span><span class=\"hp-speaker-meta\">Global Head of Partnerships and Growth, loveholidays<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"162\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/loveholidays-logo-vector-162x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/loveholidays-logo-vector-162x90.avif 162w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/loveholidays-logo-vector-300x167.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/loveholidays-logo-vector-768x427.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/loveholidays-logo-vector.png 900w\" sizes=\"(max-width: 162px) 100vw, 162px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Affiliate has always delivered performance, but does it reach its full potential when it sits separately from the rest of marketing?<\/p>\n<p>This panel explores the rise of consolidated marketing teams and what it means for affiliate, partnerships, and performance channels.<\/p>\n<p>Hear how brands are breaking down silos, aligning budgets, sharing insights, and creating stronger strategies across the customer journey, and whether a more connected approach is the future of growth.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a concrete structure for what a consolidated marketing\/affiliate team actually looks like, plus the arguments for and against it.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26966 post-26966 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-fix-tracking-and-attribution content_stream-prepare-for-ai-agents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:25am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:55am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-7\" aria-describedby=\"hp-xt-tip-7\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-7\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partnership Pinball: Mapping the New Consumer Journey<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/dipa-shah\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/dipa-150x150.jpeg\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/dipa-150x150.jpeg 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/dipa-300x300.jpeg 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/dipa.jpeg 400w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Dipa Shah<\/span><span class=\"hp-speaker-meta\">Senior Director of Merchant Development, Skimlinks<\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>The customer journey increasingly looks less like a funnel and more like a pinball machine.<\/p>\n<p>A consumer might discover a product through a creator, validate it in a community, ask an AI assistant for advice, search for reviews, find an offer through an affiliate and convert somewhere else entirely, with no neat sequence connecting one touchpoint to the next.<\/p>\n<p>So how do marketers map a journey that refuses to move in a straight line?<\/p>\n<p>How do you measure influence when multiple partners contribute to the outcome? Which signals actually matter? And what does attribution look like when no single channel can credibly claim the sale?<\/p>\n<p>This session gets practical about the tools, data and measurement models marketers are using to understand fragmented journeys, and how brands can plan, invest and optimise for an ecosystem rather than a funnel.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with practical tools and mindset shifts for mapping and compensating partners in a journey that no longer moves in a straight line.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>, <span class=\"elementor-post-info__terms-list-item\">Prepare for AI agents<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26395 post-26395 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Food Truck Feast with KERB<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Five trucks, endless choices. Our festival vans will be serving from 11.30am to 3pm, grab food whenever works for you. If you want a proper sit-down, we&#8217;ve pencilled in 12.30 to 1.15pm as a suggested break, plenty of time to queue, eat and get back to the action.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26981 post-26981 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-ic-summit session_location-the-steel-yard experience_type-panel content_stream-prove-the-value content_stream-scale-creator-work\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>IC Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:15pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-8\" aria-describedby=\"hp-xt-tip-8\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-8\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Proving Influence: Measuring Creators Across the Customer Journey<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/jake-barnett\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-headshot-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-headshot.avif 570w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Jake Barnett<\/span><span class=\"hp-speaker-meta\">Founder, Day1Data<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"50\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-logo-200x50.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-logo-200x50.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-logo-300x75.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jake-barnett-logo.png 481w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/laura-donadio\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778858013217-1.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Laura Donadio<\/span><span class=\"hp-speaker-meta\">Founder, The Growth Collective<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"72\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-200x72.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-200x72.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-300x108.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-1024x368.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-768x276.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091-1536x552.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/69cd8f05674cf48d2f7493dd_c1c198ce17b497d60330d689467d74c6d50d7091.avif 1650w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/farron-clark\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Screenshot-2026-05-20-at-09.24.33-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Screenshot-2026-05-20-at-09.24.33-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Screenshot-2026-05-20-at-09.24.33-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Farron Clark<\/span><span class=\"hp-speaker-meta\">Freelance Brand &amp; Social Media Strategist <\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Influencer content drives value at every stage of the customer journey. It&#8217;s much more than brand awareness; and yes, influencers can convert. Very well.<\/p>\n<p>This panel tackles measurement and attribution head-on: how to accurately measure creators across a non-linear journey, use dynamic commissioning to reward real impact wherever it happens, and get more out of MMM when creator influence doesn&#8217;t fit a neat, sequential model.<\/p>\n<p>We&#8217;ll also bridge the language gap between influencer and affiliate teams, who often measure success in different terms, and explore what it actually takes to ensure influencer marketing is measured accurately and attributed fairly, so creators finally get credit for the value they drive, wherever it shows up in the journey.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave able to measure and reward creator influence across the whole journey, and speak the same measurement language as your affiliate team.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>, <span class=\"elementor-post-info__terms-list-item\">Scale creator work<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26968 post-26968 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-get-found-in-ai-search content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:15pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-9\" aria-describedby=\"hp-xt-tip-9\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-9\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Devil Wears PR: How Editorial Influence Travels Across AI, Search &#038; Social<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/pavlina-theodoulou\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1694081422944.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Pavlina Theodoulou<\/span><span class=\"hp-speaker-meta\">Director of Affiliates &amp; Partnerships, News UK<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"1347\" height=\"284\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/News_UK_logo.svg\" class=\"hp-speaker-company-logo\" alt=\"\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/chris-wirasinha\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Chris_Bio_Smaller-scaled-2-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Chris_Bio_Smaller-scaled-2-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Chris_Bio_Smaller-scaled-2-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Chris Wirasinha<\/span><span class=\"hp-speaker-meta\">Co-Founder, Linkby<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"49\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-200x49.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-200x49.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-300x74.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-1024x251.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-768x189.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-1536x377.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/68284a29c1225516a097429d_Footer-mega-logo-1762732837755-scaled.avif 1920w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Twenty years ago, The Devil Wears Prada explained invisible influence better than any marketing textbook. One editorial decision travelled from the runway, through the magazines, into the shops and onto somebody who thought they had chosen it themselves.<\/p>\n<p>That chain still exists. It just runs through Google, AI assistants, social and creators now, and a single authoritative story can move through all four before anybody clicks anything.<\/p>\n<p>So what does great PR look like when editorial influence no longer stops at the publication? This session covers how performance PR teams build stories designed to travel, earning authority across publishers, search, AI and social while delivering commercial impact you can actually report on.<\/p>\n<p>From ideation and digital PR through to amplification, attribution and measurement, you will leave able to brief content that keeps working wherever the next customer discovery happens.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave able to brief and build Performance PR content that earns visibility across SEO, AEO and social at once, and prove it drove outcomes, not just coverage.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Get found in AI search<\/span>, <span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27000 post-27000 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-partners-arms experience_type-lock-in content_stream-benchmark-my-commercials\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:45pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">1:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-10\" aria-describedby=\"hp-xt-tip-10\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-10\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What We Actually Pay<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Nobody in this industry knows whether they are paying over the odds, because commercial terms are the one thing brands never compare. Networks know every rate in the market. You know one, which is your own.<\/p>\n<p>Bring your commission, tenancy, overrides, flat fees and platform costs. Nothing is recorded, written down or attributed. You leave knowing where you sit, what other people have successfully renegotiated, and how they asked for it.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Benchmark my commercials<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26994 post-26994 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-peer-labs session_location-the-steel-yard experience_type-peer-lab content_stream-prove-the-value content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Peer Labs<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:40pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-11\" aria-describedby=\"hp-xt-tip-11\"><span class=\"hp-experience-type__name\">Peer Lab<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-11\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Peer Lab<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Bring one blocker and work through it with peers facing similar challenges. No presentations, no pitching, just shared experience and practical next steps. (Chatham House Rules)<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Affiliate\u2019s Speed Problem: How Do You Prove Value Before the Budget Moves?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Paid media wins the budget because it&#8217;s fast. Leadership sees a number go up almost immediately.<br \/>\nAffiliate programmes often need longer to show truly incremental growth. Under pressure to prove results quickly, affiliate managers (often with networks and agencies pushing them hard) can fall back on voucher and cashback partners to manufacture an early win.<br \/>\nThe numbers improve &#8211; but if the growth isn\u2019t genuinely incremental, you\u2019ve created a bigger problem. Now the channel\u2019s credibility is being questioned just as leadership starts deciding where to invest next.<br \/>\nThis Peer Lab is for anyone who\u2019s faced that trade-off. Bring your real examples: the approaches that worked, the shortcuts that backfired, and how you secured a fast, credible early win without leaning on coupons. What happened when you didn\u2019t? And if you were starting a programme from scratch tomorrow, how would you build enough early evidence to win buy-in while giving the real programme time to develop?<\/p>\n<p>Leave with practical ways to demonstrate momentum early without compromising the long-term case for your affiliate programme.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with real examples of how peers have won a fast, credible early result without leaning on coupons, what breaks when programmes take that shortcut, and a starting point for building early evidence the right way.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26970 post-26970 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-solo content_stream-prove-the-value\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-12\" aria-describedby=\"hp-xt-tip-12\"><span class=\"hp-experience-type__name\">Solo<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-12\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Solo<\/span><div class=\"hp-experience-type__tip-body\"><p dir=\"ltr\">One person, one stage, one presentation. A single expert building an argument from the ground up.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI Isn&#8217;t Coming for Your Programme. Something Else Already Did<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Everybody is bracing for AI to take your conversions. Wrong worry, at least for the next eighteen to twenty four months.<\/p>\n<p>The real threat is already here and it is duller than that. Customer acquisition cost, the total spend it takes to win one new customer, is rising on every channel at once, and nothing about being AI-ready fixes it. For brands in the toughest categories, CAC has quietly become the number that decides which channels survive next year&#8217;s budget.<\/p>\n<p>The answer is not the click. It is what happens either side of it.<\/p>\n<p>This session makes that case using real client data from brands operating under heavy regulation with some of the highest CAC in the market, and shows what is already working for them. The room votes at the start and again at the end, so you will find out whether the argument moved you.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/everflow\/\" class=\"hp-partner-card\" title=\"Everflow\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"51\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Everflow-Logo-1-300x51.png\" class=\"hp-partner-logo wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Everflow-Logo-1-300x51.png 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Everflow-Logo-1-768x129.png 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2024\/06\/Everflow-Logo-1.png 801w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27002 post-27002 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-partners-arms experience_type-lock-in content_stream-get-found-in-ai-search content_stream-grow-beyond-affiliate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:40pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-13\" aria-describedby=\"hp-xt-tip-13\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-13\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Where The Traffic Went<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>AI search and zero-click have hit most commerce publishers, and almost everybody is telling their clients that everything is fine. This is the room for the honest version.<\/p>\n<p>What has actually happened to your traffic and revenue this year, and what is replacing it. Closed user groups, newsletters, licensing, direct deals, events, and the things you now charge for that used to be free.<\/p>\n<p>Publishers only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Get found in AI search<\/span>, <span class=\"elementor-post-info__terms-list-item\">Grow beyond affiliate<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26954 post-26954 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate experience_type-panel content_stream-prove-the-value content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-14\" aria-describedby=\"hp-xt-tip-14\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-14\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Health &#038; Beauty is Winning in Affiliate<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/kirsten-jayne-black\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1751402432527.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Kirsten Jayne Black<\/span><span class=\"hp-speaker-meta\">Affiliate Director - Head of Affiliates, EssenceMediacom<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-90x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-1024x1024.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-1536x1536.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1718628528-em-logo-square-rgb.avif 1570w\" sizes=\"(max-width: 90px) 100vw, 90px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/susan-armstrong-payne\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-headshot-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Susan Armstrong-Payne<\/span><span class=\"hp-speaker-meta\">Affiliate Lead, Boots<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"165\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-logo-165x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-logo-165x90.avif 165w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-logo-300x163.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/susan-armstrong-payne-logo.avif 500w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/natalie-oneill\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile.avif 900w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Natalie O&#8217;Neill<\/span><span class=\"hp-speaker-meta\">Creator<\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Health and beauty is the fastest growing sector in affiliate. According to the latest APMA industry report, revenue rose 48% year on year and return climbed to almost fourteen pounds for every pound invested.<\/p>\n<p>This panel unpacks the mechanics behind that number. Creator-led discovery, trusted recommendation, high frequency purchasing, content-rich publisher models and the growing influence of AI all converge in this one category, which makes it the clearest working example of how the modern consumer journey actually behaves. <\/p>\n<p>Leaders from across the sector explain what they do differently, and what transfers to your vertical whatever you sell.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a proven playbook from the fastest-growing sector in affiliate that you can adapt to your own vertical, whatever you sell.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>, <span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26984 post-26984 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-ic-summit session_location-the-steel-yard experience_type-panel content_stream-scale-creator-work\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>IC Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-15\" aria-describedby=\"hp-xt-tip-15\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-15\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Growing Pains: Scaling Creator Commerce at Every Size<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/nuria-medina\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1778539900020.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Nuria Medina<\/span><span class=\"hp-speaker-meta\">Global Ambassadors Manager, Fever<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"170\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/410538-Fever_Logo_Pos_CMYK-1-5a63ce-large-1638544180-170x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/410538-Fever_Logo_Pos_CMYK-1-5a63ce-large-1638544180-170x90.avif 170w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/410538-Fever_Logo_Pos_CMYK-1-5a63ce-large-1638544180-300x159.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/410538-Fever_Logo_Pos_CMYK-1-5a63ce-large-1638544180-768x408.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/410538-Fever_Logo_Pos_CMYK-1-5a63ce-large-1638544180.avif 816w\" sizes=\"(max-width: 170px) 100vw, 170px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/luke-nemorin\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1787137921765.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Luke Nemorin<\/span><span class=\"hp-speaker-meta\">Director of New Business, EMEA, LTK<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/ltk-logo-png_seeklogo-622662-90x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/ltk-logo-png_seeklogo-622662-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/ltk-logo-png_seeklogo-622662-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/ltk-logo-png_seeklogo-622662-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/ltk-logo-png_seeklogo-622662.avif 600w\" sizes=\"(max-width: 90px) 100vw, 90px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Getting creators to generate sales is one thing. Building a creator commerce programme that can keep growing is another.<\/p>\n<p>As programmes scale, brands face a new set of challenges: finding more creators without diluting performance, deciding who to pay and how much, balancing flat fees with commission, building the infrastructure to track sales accurately, and understanding which creators are actually driving incremental growth.<\/p>\n<p>This session explores those growing pains from both ends of the market, how challenger brands build scalable creator commerce with limited budgets and lean teams, and how larger brands turn fragmented creator activity into a structured, measurable revenue channel.<\/p>\n<p>Expect a practical discussion on recruitment, remuneration, attribution, technology and the operating models required to move from a handful of creator-led sales to sustainable commerce at scale.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a practical plan for scaling a creator programme past its first plateau, whatever your budget size.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Scale creator work<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26956 post-26956 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate experience_type-panel\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-16\" aria-describedby=\"hp-xt-tip-16\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-16\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Not Just an Audience: The Power of Community<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/stephanie-poulson\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Steph-Poulson-Headshot-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Steph-Poulson-Headshot-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Steph-Poulson-Headshot-1-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Stephanie Poulson<\/span><span class=\"hp-speaker-meta\">Commercial Director, Core Verticals, Blue Light Card<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"161\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-161x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-161x90.avif 161w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-300x168.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-1024x573.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-768x430.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1-1536x859.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/56e14a885d4ad2ae4c56538b7ef427a4232bb81c-2000x1119-1.avif 1920w\" sizes=\"(max-width: 161px) 100vw, 161px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Scale matters. But scale alone doesn&#8217;t create relevance, engagement or action.<\/p>\n\n\n\n<p>As customer journeys become increasingly fragmented, the opportunity for brands is not simply to reach more people, but to make that reach more meaningful. A defined, closed community can combine scale with shared context, relevance, and an existing reason to engage, creating opportunities to connect with people in ways that go far beyond a single offer or placement.<\/p>\n\n\n\n<p>Using real brand activity, this session will explore how community can play a role across different moments in the customer journey, how different touchpoints can work together, and what that can mean for wider marketing and commercial objectives.<\/p>\n\n\n\n<p>Attendees will leave with practical insights&nbsp;into where community can play a more strategic role in their own marketing mix, how to activate its value beyond reach, and what to look for when assessing whether it is creating meaningful commercial impact.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a practical view of where community can play a role across the customer journey, how different touchpoints work together, and what to look for when judging whether it's driving real commercial impact.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/blue-light-card\/\" class=\"hp-partner-card\" title=\"Blue Light Card\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41-300x168.jpg\" class=\"hp-partner-logo wp-post-image\" alt=\"Blue Light Card\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41-300x168.jpg 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41-1024x573.jpg 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41-768x430.jpg 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41-1536x860.jpg 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2022\/05\/3ba6b4bf_1c97_49c3_819d_95f182c36c41.jpg 1549w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26996 post-26996 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-workroom session_location-the-steel-yard experience_type-workroom content_stream-find-better-partners content_stream-plan-for-peak\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Workroom<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-17\" aria-describedby=\"hp-xt-tip-17\"><span class=\"hp-experience-type__name\">Workroom<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-17\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Workroom<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Hands-on, expert-led sessions designed to turn thinking into action. Work alongside an expert, apply their guidance to your own challenge and leave with something tangible you can put to work.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Peak Is Locked. Where\u2019s the Extra 10% Coming From?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Most peak trading plans are locked by October. The partners are briefed, the calendar is set, the budget is committed.<\/p>\n<p>This is not about that plan. It is about the two or three things you can still add in the next few weeks that get more out of it.<\/p>\n<p>Some of those moves are analytical. Interrogating last year&#8217;s data properly, or pointing AI at your partner mix to find the pattern you missed. Some are commercial, and come down to going back to a partner or a network and renegotiating something you assumed was fixed. Most cost nothing but a conversation.<\/p>\n<p>A working session with someone who has run a lot of peaks. Bring your current plan and leave with concrete additions written into it.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with 2-3 concrete additions to your existing peak plan \u2014 the less-obvious moves that don't show up in a standard playbook, but make the difference when it counts.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>, <span class=\"elementor-post-info__terms-list-item\">Plan for peak<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26972 post-26972 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-find-better-partners content_stream-prove-the-value\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-18\" aria-describedby=\"hp-xt-tip-18\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-18\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Are Agencies Actually For Now?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/jess-smith\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-headshot-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Jess Smith<\/span><span class=\"hp-speaker-meta\">Co-Founder, Agency Advisory Board<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"131\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-logo-131x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-logo-131x90.avif 131w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-logo-300x206.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/jess-smith-logo.avif 583w\" sizes=\"(max-width: 131px) 100vw, 131px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/gary\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-1024x1024.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-768x768.jpg 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-90x90.jpg 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot-600x600.jpg 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-headshot.avif 1200w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Gary Winter<\/span><span class=\"hp-speaker-meta\">Co-Founder, RevWise<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"42\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-logo-200x42.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-logo-200x42.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-logo-300x63.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-logo-768x161.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/gary-logo.avif 800w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/mark-andres\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-headshot.avif 1024w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Mark Andres<\/span><span class=\"hp-speaker-meta\">Commercial Lead, uFurnish.com<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"49\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-logo-200x49.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-logo-200x49.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-logo-300x74.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/mark-andres-logo.avif 337w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/lydia-perrin\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-headshot-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Lydia Perrin<\/span><span class=\"hp-speaker-meta\">Affiliate Lead, B&amp;Q<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-logo-90x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-logo-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-logo-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-logo-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/lydia-perrin-logo.avif 400w\" sizes=\"(max-width: 90px) 100vw, 90px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>If brands have better technology, more data, AI tools, direct publisher relationships and increasingly capable in-house teams, what exactly are they paying an agency for?<\/p>\n<p>Affiliate agencies have always been a topic of debate. <\/p>\n<p>Are they essential partners driving growth, or an unnecessary layer?<\/p>\n<p>This honest and open discussion explores the changing role of agencies in the ecosystem.  Where they deliver real value, where they need to improve, and what brands should expect from their partners in 2027.<\/p>\n<p>From strategy and innovation to transparency, expertise, and commercial impact, this session tackles the uncomfortable questions and asks what the future of the agency model should look like.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clear 2027 benchmark for what a good agency actually delivers, and sharper questions to ask (or answer) on transparency, fees and impact.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>, <span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27004 post-27004 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-partners-arms experience_type-lock-in content_stream-find-better-partners\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-19\" aria-describedby=\"hp-xt-tip-19\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-19\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What We Never Say To Each Other<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>What does a brief never give an agency that it needs? What does a brand need from an agency that it never asks for?<\/p>\n<p>Both sides work the question separately, then compare notes. It is built around a shared problem rather than a list of grievances, which is why it tends to be more useful than it sounds.<\/p>\n<p>Chatham House applies to attribution rather than content. You can repeat what you learned, just not who said it.<\/p>\n<p>Brands and agencies. 25 places.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26998 post-26998 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-expert-clinics session_location-the-steel-yard experience_type-clinic content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Expert Clinics<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-20\" aria-describedby=\"hp-xt-tip-20\"><span class=\"hp-experience-type__name\">Clinic<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-20\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Clinic<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">One expert. Your biggest problem. A confidential one-to-one focused on practical answers and your next move. No presentation. No pitch.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ask Them First: The Qualitative Insight Clinic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Most campaigns get built, briefed and budgeted before anyone\u2019s actually talked to the people they\u2019re for. The data tells you what happened last time. It doesn\u2019t necessarily tell you what your audience thinks about what you\u2019re planning next.<\/p>\n<p>Cat Agostinho, co-founder of Imagen Insights, has built a business around getting real consumer voices into decisions before brands commit.<\/p>\n<p>Bring the campaign, brief, creative or partnership decision you\u2019re about to make. Cat will help you identify what you actually need to ask your audience, who you need to ask, and what you should be looking for before you spend the budget.<\/p>\n<p>You\u2019ll leave with a simple qualitative research approach you can use to pressure-test the decision before it goes live.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a real-time pressure-test of a decision you haven't locked yet, the sharper question you should be asking your audience, and a practical way to go get that answer before you commit budget.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26986 post-26986 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-ic-summit session_location-the-steel-yard experience_type-game-show content_stream-scale-creator-work\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>IC Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:10pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-21\" aria-describedby=\"hp-xt-tip-21\"><span class=\"hp-experience-type__name\">Game show<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-21\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Game show<\/span><div class=\"hp-experience-type__tip-body\"><p>We take real knowledge and gamify it, and use theatre to get to something real. More fun, more risk, but every round still has to earn its keep: the audience leaves with takeaways, not just laughs.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Creator Blind Date: Perfecting Your Pitch<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/sofia-aira\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1784576019029.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Sofia Aira<\/span><span class=\"hp-speaker-meta\">Journalist, Hello Partner<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1-180x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1-180x90.avif 180w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1.avif 300w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/mystery-creator\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J.avif 360w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Mystery Creator<\/span><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/mystery-creator-2\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/360_F_697248427_3i5BB12ezUHJ1LUj3EbroqkwpSkpBh9J.avif 360w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Mystery Creator<\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Two creators. One brand. No faces, no follower counts, no portfolios, just the pitch. <\/p>\n<p>In this live, unscripted session, two creators sit hidden from view and pitch competing campaign concepts to a real brand, who can only judge them on the strength of the idea, the strategy, and the storytelling. By the end, the brand picks a winner, live, on stage.<\/p>\n<p>What actually makes a creator pitch land when a brand can&#8217;t rely on reach or reputation? A masterclass in creative thinking, campaign strategy, and persuasion, disguised as a competition.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave knowing what a brand actually weighs in a creator pitch once reach and follower count are stripped away, and how to build one that wins on the idea alone.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Scale creator work<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27006 post-27006 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-partners-arms experience_type-lock-in content_stream-benchmark-my-commercials content_stream-scale-creator-work\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-22\" aria-describedby=\"hp-xt-tip-22\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-22\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Creator Rate Card Nobody Publishes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>If affiliate terms are opaque, creator terms are invisible. There are no benchmarks and no rate cards worth the name.<\/p>\n<p>Bring your last activation, all in, including usage, exclusivity and paid amplification, and find out what you got for the money. Then get into the terms, which is where most of the pain sits. Usage windows, exclusivity periods, asset ownership, and the things you have stopped agreeing to.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Benchmark my commercials<\/span>, <span class=\"elementor-post-info__terms-list-item\">Scale creator work<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27008 post-27008 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-the-partners-arms experience_type-lock-in content_stream-prove-the-value\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 4:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:10pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-23\" aria-describedby=\"hp-xt-tip-23\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-23\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">One Thing, With The Number<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>One change each, made this year, with the number attached. No theory, no roadmaps, and certainly no vendors.<\/p>\n<p>What is the single thing you changed that moved a metric, and what did it move? The room picks the three most transferable ideas and works out what it would take to copy them.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26958 post-26958 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-direction-stage session_location-old-billingsgate experience_type-panel content_stream-reach-new-audiences content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 4:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-24\" aria-describedby=\"hp-xt-tip-24\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-24\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">When Premium Meets Performance: How to Drive Desire Over Discount<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/chikay-lo-2\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Chikay Lo<\/span><span class=\"hp-speaker-meta\">Founder\/Director, Lo\/Digital<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"90\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-logo-90x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-logo-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-logo-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-logo-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/09\/chikay-lo-logo.avif 400w\" sizes=\"(max-width: 90px) 100vw, 90px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/claire-singer\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-headshot.avif 898w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Claire Singer<\/span><span class=\"hp-speaker-meta\">Strategic Partnerships Advisor | Former VP Partnerships, Cond\u00e9 Nast, Independent<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"48\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-logo-200x48.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-logo-200x48.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-logo-300x71.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-logo-768x182.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/claire-singer-logo.avif 800w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/richard-james\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1781193634098.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Richard James<\/span><span class=\"hp-speaker-meta\">Head of Digital, Rat &amp; Boa<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"676\" height=\"543\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/monogram.svg\" class=\"hp-speaker-company-logo\" alt=\"\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Your average CMO does not associate affiliate with luxury. The channel still carries a reputation for being low funnel, low value and low effort, and for premium brands that reputation is a reason to stay away.<\/p>\n<p>The brands on this panel have proved otherwise. Curated publisher partnerships, creator-led storytelling, content commerce, loyalty and high intent discovery all drive measurable growth without touching a discount.<\/p>\n<p>You will hear how they choose partners, how they measure value beyond the immediate sale, and how they avoid becoming dependent on price. The lessons travel well outside luxury. This is a session about using affiliate to create demand rather than harvest it.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with real examples and creative approaches to make affiliate a driver of desire and premium positioning, not just discounting, whatever your vertical.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26402 post-26402 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 4:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">6:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sundowners on the Terrace<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Sessions close and the terrace becomes the meeting point. Tower Bridge, the thames and a chance to chinwag with friends new and old.<\/p>\n\n\n\n<p>The night picks up again at BrewDog Waterloo where we\u2019ll be supplying unlimited drinks from their wide range of drinks along with entertainment, our famous quiz \u2013 a live podcast or two and duckpin bowling.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26404 post-26404 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-brewdog-waterloo session_location-in-the-city\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>BrewDog Waterloo<\/span>\/<span>In the City<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">1:00am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">After Party at BrewDog Waterloo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Drinks are on us all night and so is the food. Live music, duckpin bowling, the Big Fat Industry Quiz and a two floor bar that&#8217;s the biggest BrewDog anywhere. Eat first if you want, or don&#8217;t. We&#8217;ve got you either way.<\/p>\n\n\n\n<p>Access strictly for PI LIVE delegates- wristband and badge required for entry.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27268 post-27268 session type-session status-publish hentry event_year-737 conference_day-day-2 session_location-brewdog-waterloo\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>BrewDog Waterloo<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BrewDog Beer School<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Fancy sharpening your palate? Join us at BrewDog Waterloo for a guided beer tasting, five third-pint pours of BrewDog&#8217;s signature brews, from Punk IPA to Black Heart, paired with a curated cheese board and led by one of their Cicerone-trained crew. <\/p>\n\n\n\n<p>This is a small group session, RSVP to apply, spaces are limited.<\/p>\n\n\n\n<p>Want to host a session of your own? Speak to our partnerships team.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1126531053\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1126531053\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-e0fc54e e-con-full e-flex e-con e-child\" data-id=\"e0fc54e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b00d033 e-flex e-con-boxed e-con e-child\" data-id=\"b00d033\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67e7a90 elementor-grid-1 session-loop elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"67e7a90\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;24372&quot;,&quot;columns&quot;:1,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:14,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27262 post-27262 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:30am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Breakfast Stop<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27179 post-27179 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partnerships Lounge Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/global-savings-group\/\" class=\"hp-partner-card\" title=\"Atolls\"><img decoding=\"async\" width=\"895\" height=\"217\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2021\/09\/atolls-black.svg\" class=\"hp-partner-logo wp-post-image\" alt=\"\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27192 post-27192 session type-session status-publish hentry event_year-737 conference_day-day-2 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">20 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">VIP Club Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26406 post-26406 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 8:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Registration Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Scan your QR code, pick up your badge and you&#8217;re in. Head down to The Vault for badge bling, cloakroom and yes, a coffee to get you started right.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26408 post-26408 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:00am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expo Floor &amp; Partner Village Open<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>The full exhibitor floor, open all day.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26410 post-26410 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A warm welcome to Day 2 on the Direction Stage and an overview of what to expect.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27024 post-27024 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A warm welcome to Day 2 on the Action Stage and an overview of what to expect.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27038 post-27038 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-aip-summit session_location-the-steel-yard content_stream-housekeeping\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>AIP Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">9:45am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chair&#8217;s Welcome<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A warm welcome to the AIP Summit and an overview of the day ahead.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Housekeeping<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27049 post-27049 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-peer-labs session_location-the-steel-yard experience_type-peer-lab content_stream-fix-tracking-and-attribution\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Peer Labs<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:25am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-25\" aria-describedby=\"hp-xt-tip-25\"><span class=\"hp-experience-type__name\">Peer Lab<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-25\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Peer Lab<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Bring one blocker and work through it with peers facing similar challenges. No presentations, no pitching, just shared experience and practical next steps. (Chatham House Rules)<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Tracking Leak &#8211; Where Is Your Affiliate Revenue Disappearing?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A welcome code on a brand&#8217;s site. A consent banner that fires late. A redirect that drops the cookie. <\/p>\n<p>This may all seem innocuous. But each one silently breaks the affiliate pathway, and someone&#8217;s commission disappears with it.<\/p>\n<p>It happens constantly, at every scale, and most programmes have no idea how much revenue it&#8217;s actually costing them. <\/p>\n<p>This is a peer-led room. Bring the tracking issue you suspect, or already know about. And work through it with senior peers facing the same problems. Compare where things break, how others are diagnosing them, and what you can actually do next.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clearer picture of where tracking is silently breaking in your own programme, real fixes other peers have found, and one concrete step to start reclaiming lost revenue.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27026 post-27026 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-prepare-for-ai-agents content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:15am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-26\" aria-describedby=\"hp-xt-tip-26\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-26\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Trust is the New Traffic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/madaline-dunn\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_1905-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_1905-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/IMG_1905-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Madaline Dunn<\/span><span class=\"hp-speaker-meta\">Community &amp; Content Editor, Hello Partner<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1-180x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1-180x90.avif 180w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/hello-partner-logo-MD-1-1.avif 300w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/gabrielle-nussbaum\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/channels4_profile-1.avif 900w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Gabrielle Nussbaum<\/span><span class=\"hp-speaker-meta\">Founder &amp; Creator, That Money Guy<\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A forum, a creator, and a loyalty scheme can all cultivate trust, but not in the same way, and not everyone agrees they&#8217;re even talking about the same thing.<\/p>\n<p>Is trust years of honest peer-to-peer conversation? A creator&#8217;s personal credibility? Or a straightforward value exchange, earned one point at a time? This panel brings together people building trust through very different models to explore where they align, where they compete, and where they quietly contradict each other, and what holds up as AI increasingly decides what gets recommended to us all.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave able to match the right trust model, community, creator or loyalty, to your brand and audience, with an eye on what still works as AI shapes recommendations.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prepare for AI agents<\/span>, <span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27011 post-27011 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-fireside content_stream-grow-beyond-affiliate content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:15am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-27\" aria-describedby=\"hp-xt-tip-27\"><span class=\"hp-experience-type__name\">Fireside<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-27\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Fireside<\/span><div class=\"hp-experience-type__tip-body\"><p>Two experts and one powerful conversation. A fireside is built on depth over breadth \u2013 the kind of nuance and disagreement that only surfaces when two people who really know a subject are given the space to properly talk it through.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Affiliate Can Learn From Retail Media&#8217;s Reinvention<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/matthew-higgins\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1760366714213.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Matthew Higgins<\/span><span class=\"hp-speaker-meta\">Managing Partner, Retail Media, dentsu<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"162\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/dentsu-vector-logo-162x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/dentsu-vector-logo-162x90.avif 162w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/dentsu-vector-logo-300x167.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/dentsu-vector-logo-768x427.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/dentsu-vector-logo.avif 900w\" sizes=\"(max-width: 162px) 100vw, 162px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/alex-prouhet\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Alex-Prouhet_Web-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Alex Prouhet<\/span><span class=\"hp-speaker-meta\">Director, Offsite Digital Media &amp; Trading, Nectar360<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault-160x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault-160x90.avif 160w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault-300x169.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault-1024x576.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault-768x432.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/maxresdefault.avif 1280w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Retail media didn&#8217;t just grow, it rebuilt itself into one of the fastest-growing channels in the industry, pulling in budget that affiliate has often had to fight hard for. <\/p>\n<p>A conversation with a retail media leader on how that reinvention actually happened, and what the partnerships industry can genuinely take from it.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a concrete 'steal this' list of retail media tactics you can apply to your affiliate programme in the next 12 months.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow beyond affiliate<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27040 post-27040 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-aip-summit session_location-the-steel-yard experience_type-panel content_stream-grow-beyond-affiliate content_stream-prepare-for-ai-agents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>AIP Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 9:45am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">10:15am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-28\" aria-describedby=\"hp-xt-tip-28\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-28\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Will Partnerships Be the Monetisation Layer of AI?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/david-buttle\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1582551600966.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">David Buttle<\/span><span class=\"hp-speaker-meta\">Co-lead, The SPUR Coalition<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-160x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-160x90.avif 160w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-300x169.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-1024x576.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-768x432.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t-1536x864.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/p0n3cc0t.avif 1888w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Content is the trust layer of AI. Every recommendation an LLM makes is only as good as the reviews, comparisons, and guides it&#8217;s trained on. <\/p>\n<p>But right now, the people creating that trust are rarely getting paid for it. In most cases, they&#8217;re losing revenue.<\/p>\n<p>Partnerships has spent two decades solving exactly this problem: rewarding outcomes, tracking influence, and building commercial relationships that work for everyone involved.<\/p>\n<p>This session brings a network, a publisher, and an AI platform onto the same stage to ask the question directly: as AI platforms depend more and more on trusted content to power recommendations and transactions, could partnerships become the infrastructure that pays for it? <\/p>\n<p>We&#8217;ll explore what that would actually require: the technology, the standards, and the willingness of AI platforms to share value with the content that earns their trust in the first place, and who&#8217;s best placed to build it first.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave understanding whether, and how, partnerships could become the infrastructure that finally gets content creators paid by AI platforms.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow beyond affiliate<\/span>, <span class=\"elementor-post-info__terms-list-item\">Prepare for AI agents<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27013 post-27013 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 10:35am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:05am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From Getting Seen to Getting Paid: Closing the Discovery Loop in Modern AI Commerce\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>As consumer search migrates into AI-enabled environments, legacy measurement systems are hitting a structural breaking point. AI answer engines rely heavily on high-authority publisher and creator content to fuel their recommendations, yet consumers evaluate purchases without making a traditional click. This leaves the very partners powering AI discovery uncompensated, and 60% of marketers struggling to trace or reward true commercial influence.\u00a0<\/p>\n\n\n\n<p>Legacy systems measured what already happened; machine-mediated commerce governs what happens next. But while tracking AI visibility creates demand, only verified revenue can defend a marketing budget. Monitoring citations and brand mentions in LLMs is only part of the equation \u2014 tracking influence without a way to credit it creates invisible value that fails to justify investment or protect profit margins.<\/p>\n\n\n\n<p>In this session, we\u2019ll unpack how affiliate marketing leaders can bridge the gap between AI discovery and verified conversions. We\u2019ll explore how to surface AI visibility, optimize with the key partners fueling your AI presence, and automate commissioning for pre-click influence\u2014ensuring your affiliate program captures Share of Shortlist\u2122 and receives the full CFO-level credit it deserves.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a better understanding of how to connect AI visibility to verified conversions, how to surface which partners are fueling your AI presence, and how to commission for pre-click influence so it shows up as revenue a CFO will credit.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/partnerize\/\" class=\"hp-partner-card\" title=\"Partnerize\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"107\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/01\/logo-1-300x107.avif\" class=\"hp-partner-logo wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/01\/logo-1-300x107.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/01\/logo-1-768x273.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/01\/logo-1-200x71.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2020\/01\/logo-1.avif 870w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27029 post-27029 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate experience_type-panel content_stream-choose-networks-and-tech content_stream-reach-new-audiences\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:25am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:55am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-29\" aria-describedby=\"hp-xt-tip-29\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-29\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Big Publisher Showdown: Closed User Groups vs Open Web<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/charlotte-morris\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-1024x1024.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-headshot.avif 1200w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Charlotte Morris<\/span><span class=\"hp-speaker-meta\">Partner &amp; Affiliates Lead, Hearst UK<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"25\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-logo-200x25.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-logo-200x25.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-logo-300x37.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2025\/08\/charlotte-morris-logo.png 529w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/aoife-royston\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Screenshot-2026-01-20-at-15.09.53-Aoife-Royston-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Aoife Royston<\/span><span class=\"hp-speaker-meta\">Global Director \u2013 New Business, UNiDAYS<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/0x0-120x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/0x0-120x90.avif 120w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/0x0-300x225.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/0x0.avif 400w\" sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Closed user groups promise something the open web can&#8217;t fake: dedicated communities, deep trust, and an audience that already believes in you before you say a word. But can intimacy ever out-earn scale? The open web still reaches further, gets indexed, gets found, and increasingly, gets recommended by the AI assistants now shaping discovery at scale.<\/p>\n<p>Two reps go head-to-head to make the case for their side, one arguing that closed communities are where real trust and commercial outcomes are built today, the other defending the open web&#8217;s reach, discoverability, and long-term compounding value. A brand judge weighs the arguments and delivers the verdict live.<\/p>\n<p>Scale or trust. Infinity or intimacy. Which side wins the room?<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clear-eyed view of when closed communities beat the open web (and vice versa), stress-tested live by a brand judge.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Choose networks and tech<\/span>, <span class=\"elementor-post-info__terms-list-item\">Reach new audiences<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27014 post-27014 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-panel content_stream-choose-networks-and-tech\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:25am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">11:55am \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-30\" aria-describedby=\"hp-xt-tip-30\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-30\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Big Social Platform Panel: How Meta &amp; Pinterest Are Shaping Affiliate&#8217;s Future<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/hannah-saycell\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot--150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot--150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Hannah-Saycell-Headshot--600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Hannah Saycell<\/span><span class=\"hp-speaker-meta\">Founder and CEO,  Social Folk<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"50\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/CopyofHannahDubsadoFooters3-200x50.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/CopyofHannahDubsadoFooters3-200x50.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/CopyofHannahDubsadoFooters3-300x75.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/CopyofHannahDubsadoFooters3-768x192.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/CopyofHannahDubsadoFooters3.avif 1000w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/vikki-danielson\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/vikki-danielson-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/vikki-danielson-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/vikki-danielson-headshot-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/vikki-danielson-headshot-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/vikki-danielson-headshot.avif 480w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Vikki Danielson<\/span><span class=\"hp-speaker-meta\">Director, Growth &amp; Partnerships, tvScientific by Pinterest<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"154\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Pinterest-Logo-2016-1-154x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Pinterest-Logo-2016-1-154x90.avif 154w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Pinterest-Logo-2016-1-300x176.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Pinterest-Logo-2016-1-768x450.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Pinterest-Logo-2016-1.avif 1024w\" sizes=\"(max-width: 154px) 100vw, 154px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/geoffrey-sanders\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1726861401391.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Geoffrey Sanders<\/span><span class=\"hp-speaker-meta\">Head of Digital Marketing, Reality Labs, Meta<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"86\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-200x86.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-200x86.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-300x129.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-1024x441.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-768x331.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2-1536x662.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/meta-facebook-rebranding-name-news_dezeen_2364_col_hero2.avif 1920w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Some of the biggest names in social come together for a conversation on the future of affiliate and creator partnerships.<\/p>\n<p>Meta &amp; Pinterest reveal how they&#8217;re approaching partnerships, the tools and opportunities they&#8217;re building for affiliates, and what brands and publishers need to know to succeed across each platform.<\/p>\n<p>A practical discussion covering influence, discovery, community, content formats, attribution, and the future of social commerce.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave knowing exactly what each platform is building for affiliates, so you can decide where to invest early and where to wait.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Choose networks and tech<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26422 post-26422 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-old-billingsgate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 11:30am\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:00pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Food Truck Feast with KERB<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Five trucks, endless choices. Our festival vans will be serving from 11.30am to 3pm, grab food whenever works for you. If you want a proper sit-down, we&#8217;ve pencilled in 12.30 to 1.15pm as a suggested break, plenty of time to grab a bite to eat and get back to the action.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27044 post-27044 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-aip-summit session_location-the-steel-yard experience_type-solo content_stream-find-better-partners\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>AIP Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:15pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-31\" aria-describedby=\"hp-xt-tip-31\"><span class=\"hp-experience-type__name\">Solo<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-31\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Solo<\/span><div class=\"hp-experience-type__tip-body\"><p dir=\"ltr\">One person, one stage, one presentation. A single expert building an argument from the ground up.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Building an AI-Powered Partnership Programme: Real Tools, Real Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/jack-davies\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1736521899013-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1736521899013-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1736521899013-1-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1736521899013-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1736521899013-1.avif 400w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Jack Davies<\/span><span class=\"hp-speaker-meta\">Head of Partnerships, Sovendus<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sovendus-ltd-160x90.png\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sovendus-ltd-160x90.png 160w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sovendus-ltd-300x169.png 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sovendus-ltd-768x432.png 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/sovendus-ltd.avif 800w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Every partnerships team is being told to use AI. Far fewer have worked out where it genuinely improves the way a programme is run.<\/p>\n<p>This practical session gets specific about what an AI-augmented partnership programme looks like today, from partner discovery, recruitment and vetting to reporting, optimisation, forecasting and identifying where human attention can have the greatest impact.<\/p>\n<p>We&#8217;ll separate the tools delivering meaningful results from those still overpromising, look at where teams are actually saving time and resource, and explore how day-to-day roles and workflows are changing as AI takes on more of the operational load.<\/p>\n<p>Built for programme managers who want practical applications, real examples and ideas they can take straight back to the business, not just another conversation about AI.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a concrete list of AI tools and workflow changes that are actually delivering results in partner recruitment, reporting and incrementality, not just hype.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27016 post-27016 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-fireside experience_type-keynote content_stream-prepare-for-ai-agents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:15pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">12:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-32\" aria-describedby=\"hp-xt-tip-32\"><span class=\"hp-experience-type__name\">Fireside<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-32\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Fireside<\/span><div class=\"hp-experience-type__tip-body\"><p>Two experts and one powerful conversation. A fireside is built on depth over breadth \u2013 the kind of nuance and disagreement that only surfaces when two people who really know a subject are given the space to properly talk it through.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-33\" aria-describedby=\"hp-xt-tip-33\"><span class=\"hp-experience-type__name\">Keynote<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-33\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Keynote<\/span><div class=\"hp-experience-type__tip-body\"><p>A headliner. Our keynotes set the terms of the conversation everyone else in the building will be having for the rest of the day.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Inside Agentic Commerce: How Brands Win in the Age of Agents<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/james-bentley\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-headshot-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">James Bentley<\/span><span class=\"hp-speaker-meta\">Founder &amp; CEO, Numerical<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"45\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-logo-200x45.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-logo-200x45.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-logo-300x68.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/james-bentley-logo.avif 581w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/heiko-hotz\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1660910577233-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1660910577233-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1660910577233-1-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1660910577233-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1660910577233-1.avif 576w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Heiko Hotz<\/span><span class=\"hp-speaker-meta\">Principal Strategist, Google<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"160\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/rjqJEKv6P9Yjy9d3KMGvp8-160x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/rjqJEKv6P9Yjy9d3KMGvp8-160x90.avif 160w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/rjqJEKv6P9Yjy9d3KMGvp8-300x169.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/rjqJEKv6P9Yjy9d3KMGvp8-768x432.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/rjqJEKv6P9Yjy9d3KMGvp8.avif 1000w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>AI is changing how consumers discover, decide and buy. The next generation of commerce will be shaped by intelligent agents, autonomous decisions and AI-powered experiences.<\/p>\n<p>In this keynote conversation, James Bentley, Founder of Numerical, will sit down with Heiko Hotz, an author, lecturer, and leading AI strategist at Google. <\/p>\n<p>Together, they will explore how the world&#8217;s leading companies are preparing for an agentic future: how brands build AI-ready organisations, how customer journeys are being reinvented, and what it takes to stay visible and valuable when machines increasingly mediate decisions.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a clear view of how to build an AI-ready organisation before autonomous agents start mediating your customers' decisions.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prepare for AI agents<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27060 post-27060 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-the-partners-arms experience_type-lock-in content_stream-find-better-partners\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 12:45pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">1:45pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-34\" aria-describedby=\"hp-xt-tip-34\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-34\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Would You Sign It Again?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>The question you cannot ask honestly at any other point in the year, because your agency is usually sitting next to you. If your retainer came up for renewal on Monday, would you sign it?<\/p>\n<p>The calculation has changed. Plenty of what you were paying for two years ago, reporting, partner research, first-draft outreach, is now something a lean team can do with AI in an afternoon. So what is the retainer actually buying, and is your agency doing the higher-value work instead, or just doing the same work faster and charging the same for it?<\/p>\n<p>Expect a balanced room. Brands who took it in house and regretted it, and brands who are happy with their agency and can say precisely why. The point is not to complain about agencies, it is to work out what good looks like now.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Find better partners<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27272 post-27272 session type-session status-publish hentry event_year-737 event_year-2026-aip-summit conference_day-day-3 session_location-aip-summit session_location-the-steel-yard\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>AIP Summit<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 1:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">1:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BuildLab Final<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>One day. One build. Back in late September, invited teams spent a day building something the affiliate and partnerships industry can actually use, free, forever, armed with AI, MCP tools and whatever else got the job done. <\/p>\n\n\n\n<p>Now it&#8217;s time to find out who won. Judged by an independent panel plus a community vote, the winner is announced live on stage at the AIP Summit.<\/p>\n\n\n\n<p>Teams include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Adtraction<\/li>\n\n\n\n<li>AWIN<\/li>\n\n\n\n<li>Everflow<\/li>\n\n\n\n<li>Impact.com<\/li>\n\n\n\n<li>Optimise Media<\/li>\n\n\n\n<li>Soreto<\/li>\n\n\n\n<li>Tradedoubler<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/performancein.live\/europe\/buildlab\/\">Find out more about BuildLab<\/a><\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27032 post-27032 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate experience_type-clinic content_stream-benchmark-my-commercials content_stream-grow-my-career\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-35\" aria-describedby=\"hp-xt-tip-35\"><span class=\"hp-experience-type__name\">Clinic<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-35\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Clinic<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">One expert. Your biggest problem. A confidential one-to-one focused on practical answers and your next move. No presentation. No pitch.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Level Up: Show Me the Money!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Ready to get more from every commercial conversation?<\/p>\n<p>This hands-on workshop is all about sharpening the skills that can make a real difference to your bottom line, from negotiating better deals and securing more budget to building stronger relationships and making your network work harder for you.<\/p>\n<p>Expect practical techniques, useful frameworks and plenty of real-world insight to help you approach negotiations with more confidence, ask for more, and walk away with better outcomes.<\/p>\n<p>Whether you&#8217;re negotiating rates, budgets, partnerships or your next big opportunity, this session is designed to help you level up your commercial game, and show you the money.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with practical negotiation tactics you can use in your next partner deal or salary conversation.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Benchmark my commercials<\/span>, <span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27062 post-27062 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-the-partners-arms experience_type-lock-in content_stream-grow-beyond-affiliate\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:40pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-36\" aria-describedby=\"hp-xt-tip-36\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-36\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">No Tracking, No Network, Real Money<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Brand to brand deals, embedded and co-marketing partnerships, supplier and retailer agreements. The partnerships that never touch a network or appear in your affiliate report, and in some cases earn more than the ones that do.<\/p>\n<p>Bring your best untracked partnership and how the commercials actually got agreed. Then work through how it was measured, who owned it internally, and what the contract looked like.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow beyond affiliate<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27227 post-27227 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-fireside content_stream-benchmark-my-commercials content_stream-prove-the-value\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-37\" aria-describedby=\"hp-xt-tip-37\"><span class=\"hp-experience-type__name\">Fireside<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-37\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Fireside<\/span><div class=\"hp-experience-type__tip-body\"><p>Two experts and one powerful conversation. A fireside is built on depth over breadth \u2013 the kind of nuance and disagreement that only surfaces when two people who really know a subject are given the space to properly talk it through.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Proving incrementality: A Roadmap for Justifying Budget and Smarter Investment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>In this case study\/fireside chat,\u00a0CJ\u00a0and a leading UK retailer will explore how they used incrementality testing to better understand the true value of key partner-led activity. <\/p>\n\n\n\n<p>The session will examine how advertisers can move beyond standard performance reporting, apply stronger measurement across affiliate partnerships, and use hard evidence to make more confident investment decisions in an increasingly complex commerce journey.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with a real-world blueprint for proving partner value through incrementality testing.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Benchmark my commercials<\/span>, <span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-partners-wrapper\"><div class=\"hp-partners-grid\"><a href=\"https:\/\/performancein.live\/europe\/partner\/cj-affiliate\/\" class=\"hp-partner-card\" title=\"CJ\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2023\/07\/CJ.svg\" class=\"hp-partner-logo wp-post-image\" alt=\"\" \/><\/a><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27055 post-27055 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-peer-labs session_location-the-steel-yard experience_type-peer-lab content_stream-fix-tracking-and-attribution content_stream-get-found-in-ai-search\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Peer Labs<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:00pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">2:40pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-38\" aria-describedby=\"hp-xt-tip-38\"><span class=\"hp-experience-type__name\">Peer Lab<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-38\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Peer Lab<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Bring one blocker and work through it with peers facing similar challenges. No presentations, no pitching, just shared experience and practical next steps. (Chatham House Rules)<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Zero-Click Web &#8211; How to Survive When Nobody Clicks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Clicks are down. Brands see it, publishers see it, networks see it. <\/p>\n<p>A model built entirely on clickthrough is running headfirst into a web where AI answers the question before anyone ever clicks. <\/p>\n<p>Every network has wheeled out a solution. But what can you actually do right now to recover your losses? How are you preparing for the future?<\/p>\n<p>This is a peer-led room. Bring what\u2019s actually happened to you &#8211; what dropped, what you tried, what recovered and what didn\u2019t. <\/p>\n<p>Compare notes with others, leave with new strategies to protect your traffic, and work through what an affiliate model built for the zero-click web actually looks like.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with an honest, peer-sourced read on what's actually working to recover lost clicks (not what networks are pitching), real examples of what broke and what recovered, and a clearer view of how to prepare your programme for a lower-click future.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>, <span class=\"elementor-post-info__terms-list-item\">Get found in AI search<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27020 post-27020 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-panel content_stream-prove-the-value content_stream-win-internal-buy-in\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-39\" aria-describedby=\"hp-xt-tip-39\"><span class=\"hp-experience-type__name\">Panel<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-39\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Panel<\/span><div class=\"hp-experience-type__tip-body\"><p>Multiple experts, one moderator, a live exchange of views. A panel puts differing perspectives in the same room and lets the friction between them do the work.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Speak C-Suite<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/deirdre-mc-gettrick\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Deirdre Mc Gettrick<\/span><span class=\"hp-speaker-meta\">Founder &amp; CEO, uFurnish.com<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"182\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-logo-182x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-logo-182x90.avif 182w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-logo-300x148.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-logo-768x379.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/deirdre-mc-gettrick-logo.avif 800w\" sizes=\"(max-width: 182px) 100vw, 182px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/max-jones\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1764277875386.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Max Jones<\/span><span class=\"hp-speaker-meta\">Chief Financial Officer, Dusk<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"130\" height=\"90\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Dusk-Retailer-Page-Logo-360x250-1-130x90.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Dusk-Retailer-Page-Logo-360x250-1-130x90.avif 130w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Dusk-Retailer-Page-Logo-360x250-1-300x208.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Dusk-Retailer-Page-Logo-360x250-1.avif 360w\" sizes=\"(max-width: 130px) 100vw, 130px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Practitioners are increasingly convinced the path to purchase is an ecosystem, not a funnel.<\/p>\n<p>But budgets are still approved channel by channel. <\/p>\n<p>This session tackles the sell: how do you get leadership to fund an interconnected strategy when measurement tools (like MMM) are often built for a simpler, more linear world? <\/p>\n<p>A conversation for anyone who believes in the model but has to convince someone above them first.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You will leave able to pitch an ecosystem partnership strategy to your CFO or CMO, including MMM's real limits, in language they'll actually fund.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>, <span class=\"elementor-post-info__terms-list-item\">Win internal buy-in<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27034 post-27034 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate experience_type-clinic content_stream-grow-my-career\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-40\" aria-describedby=\"hp-xt-tip-40\"><span class=\"hp-experience-type__name\">Clinic<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-40\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Clinic<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">One expert. Your biggest problem. A confidential one-to-one focused on practical answers and your next move. No presentation. No pitch.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Level Up: Enter Your Boss Era<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/yasar-ahmad\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-300x300.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-768x768.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448-600x600.avif 600w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1770720174448.avif 800w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Yasar Ahmad<\/span><span class=\"hp-speaker-meta\">Executive Partner, Ahmad &amp; Partners<\/span><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Want to be taken more seriously, get noticed for the right reasons and move your career forward?<\/p>\n<p>From building your profile and finding your voice to developing the skills, confidence and connections that open doors, this session is packed with practical advice for getting ahead.<\/p>\n<p>We&#8217;ll tackle the realities of career progression: how to make yourself visible, create opportunities, navigate the ladder and stop waiting for someone else to recognise your potential.<\/p>\n<p>Because being good at your job is only part of the game. It&#8217;s time to own your ambition.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave this open clinic with practical answers to your own career-growth questions, how to earn more, progress, and build influence.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27064 post-27064 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-the-partners-arms experience_type-lock-in content_stream-plan-for-peak\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 2:50pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">3:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-41\" aria-describedby=\"hp-xt-tip-41\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-41\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Peak Trading War Room<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Six weeks out from Black Friday the plan is written, the budget is committed and the partners are briefed. So this is not a planning session.<\/p>\n<p>It is about what can still move. The partner you could still activate, the offer you could still adjust, the contingency nobody has built, and the calls you will end up making live in November when something breaks.<\/p>\n<p>Tables are organised by problem rather than by company. Two rotations, then the sharpest idea from each table gets read back to the room. You will leave with something you can use in three weeks.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Plan for peak<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27058 post-27058 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-battle-ring session_location-the-steel-yard experience_type-battle-ring content_stream-fix-tracking-and-attribution content_stream-prove-the-value\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Battle Ring<\/span>\/<span>The Steel Yard<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-42\" aria-describedby=\"hp-xt-tip-42\"><span class=\"hp-experience-type__name\">Battle Ring<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-42\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Battle Ring<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">Two opposing perspectives. One contentious industry question. Attendees hear both sides, challenge the arguments and vote before and after to see who changed the room.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">&#8220;Last Click Should Die.&#8221;<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>It\u2019s still the model much of affiliate is built around \u2014 and one of the most contested assumptions in the channel.<\/p>\n<p>It\u2019s still the model much of affiliate is built around \u2014 and one of the most contested assumptions in the channel.<\/p>\n<p>Last click doesn\u2019t capture the full influence of a creator video, a community recommendation or an AI assistant that shaped the purchase. It rewards the final measurable touch and risks mistaking that for the whole journey.<\/p>\n<p>But the last click is also simple, transparent and commercially proven. Kill it, and what replaces it? And is that alternative actually fairer?<\/p>\n<p>Should last click remain the default attribution model for affiliate marketing, or has the industry outgrown it?<\/p>\n<p>Two credible voices. One contentious motion. Vote before, vote after, and find out who actually changed minds in the room.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave having heard both sides of affiliate's most contested debate argued for real, a sharper sense of exactly where last-click fails to capture real influence, and a live, audience-tested read on where the room actually landed.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>, <span class=\"elementor-post-info__terms-list-item\">Prove the value<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27022 post-27022 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-direction-stage session_location-old-billingsgate experience_type-fireside content_stream-fix-tracking-and-attribution\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Direction Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:10pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-43\" aria-describedby=\"hp-xt-tip-43\"><span class=\"hp-experience-type__name\">Fireside<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-43\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Fireside<\/span><div class=\"hp-experience-type__tip-body\"><p>Two experts and one powerful conversation. A fireside is built on depth over breadth \u2013 the kind of nuance and disagreement that only surfaces when two people who really know a subject are given the space to properly talk it through.<\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fixing Affiliate Tracking: The Fight for a Fairer Framework<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-speakers-grid\"><a href=\"https:\/\/performancein.live\/europe\/speakers\/eitan-jankelewitz\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-headshot-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-headshot-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-headshot-600x600.avif 600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Eitan Jankelewitz<\/span><span class=\"hp-speaker-meta\">Partner, Head of Technology and Digital Regulation, Sheridans Solicitors LLP<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"37\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-logo-200x37.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-logo-200x37.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-logo-300x56.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-logo-768x142.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/eitan-jankelewitz-logo.avif 800w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><a href=\"https:\/\/performancein.live\/europe\/speakers\/kevin-edwards-2\/\" class=\"hp-speaker-card\"><div class=\"hp-speaker-img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1696265285019-1-150x150.avif\" class=\"hp-speaker-avatar wp-post-image\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1696265285019-1-150x150.avif 150w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1696265285019-1-90x90.avif 90w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/1696265285019-1.avif 200w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"hp-speaker-info\"><span class=\"hp-speaker-name\">Kevin Edwards<\/span><span class=\"hp-speaker-meta\">Founder &amp; Director, The APMA<\/span><\/div><div class=\"hp-speaker-company-logo-wrap\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"87\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-200x87.avif\" class=\"hp-speaker-company-logo\" alt=\"\" srcset=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-200x87.avif 200w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-300x131.avif 300w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-1024x445.avif 1024w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-768x334.avif 768w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1-1536x668.avif 1536w, https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/apma-logocropped-1.avif 1920w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/div><\/a><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>For years, affiliate tracking has struggled to keep pace with changes in privacy, consent and browser technology, leaving legitimate sales unattributed and value lost across the ecosystem.<\/p>\n<p>But the direction of travel is starting to change.<\/p>\n<p>From the ICO recognising tracking as essential in loyalty and cashback models, to the wider industry push to extend that thinking across affiliate, the debate around tracking and consent has entered a new phase.<\/p>\n<p>APMA&#8217;s Kev Edwards and Sheridans&#8217; Eitan Jankelewitz unpack how we got here, the campaign to influence regulators and policymakers, and what needs to happen next.<\/p>\n<p>Expect a behind-the-scenes look at the regulatory battle, the practical implications for brands and publishers, and whether the industry is finally moving towards a more sustainable tracking framework.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave understanding exactly where the tracking-regulation debate stands and what it means for your revenue, so you can prepare rather than react to headlines.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fix tracking and attribution<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27036 post-27036 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-action-stage session_location-old-billingsgate experience_type-clinic content_stream-grow-my-career\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Action Stage<\/span>\/<span>Old Billingsgate<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:10pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-44\" aria-describedby=\"hp-xt-tip-44\"><span class=\"hp-experience-type__name\">Clinic<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-44\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Clinic<\/span><div class=\"hp-experience-type__tip-body\"><p><span style=\"font-weight: 400\">One expert. Your biggest problem. A confidential one-to-one focused on practical answers and your next move. No presentation. No pitch.<\/span><\/p>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Level Up: Making Sh*t Happen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>You&#8217;ve got the idea. You know what you want to create. So what&#8217;s getting in the way?<\/p>\n<p>Bring your real creative roadblocks to this hands-on session and get practical advice from people who know how to turn ambitious ideas into reality.<\/p>\n<p>Whether it&#8217;s budget, buy-in, technology, internal resistance, client demands or simply not knowing where to start, our experts will help you work through the problem, challenge your thinking and find a way forward.<\/p>\n<p>No excuses. No hand-waving. Just practical solutions to help you make sh*t happen.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-session-field hp-session-field--delegate_promise\"><h4 class=\"hp-session-field__title\">Our Promise to you<\/h4><div class=\"hp-session-field__body\"><p>You'll leave with practical ways to unblock your creative vision and actually get it shipped.<\/p>\n<\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27066 post-27066 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-the-partners-arms experience_type-lock-in content_stream-choose-networks-and-tech\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 3:40pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">4:20pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-45\" aria-describedby=\"hp-xt-tip-45\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-45\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Life After Migration<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Many have considered switching affiliate network or platform. Few have done it, and almost nobody talks about it publicly because they are usually mid-contract.<\/p>\n<p>If you have moved, what did it cost and what happened next? If you have not, what is stopping you? Migration timelines, data continuity, partner attrition, contract lock-in, what the incumbent offered the moment they found out, and whether it was worth it.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Choose networks and tech<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-27068 post-27068 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-the-partners-arms experience_type-lock-in content_stream-grow-my-career\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 4:30pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">5:10pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"hp-experience-types\"><div class=\"hp-experience-type hp-experience-type--has-info\"><button type=\"button\" class=\"hp-experience-type__pill\" aria-expanded=\"false\" aria-controls=\"hp-xt-tip-46\" aria-describedby=\"hp-xt-tip-46\"><span class=\"hp-experience-type__name\">Lock-In<\/span><svg class=\"hp-experience-type__icon\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"8\" cy=\"8\" r=\"6.9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"\/><circle cx=\"8\" cy=\"4.75\" r=\"0.95\" fill=\"currentColor\"\/><rect x=\"7.2\" y=\"6.7\" width=\"1.6\" height=\"5.1\" rx=\"0.8\" fill=\"currentColor\"\/><\/svg><\/button><div class=\"hp-experience-type__tip\" id=\"hp-xt-tip-46\" role=\"tooltip\"><span class=\"hp-experience-type__tip-title\">Lock-In<\/span><div class=\"hp-experience-type__tip-body\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_8d_\">\n<div>\n<div>\n<div role=\"article\" aria-label=\"Message 12 of 12\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">Chatham House rules, no stage, no slides. A space for candid, real conversation \u2013 where people can speak freely, disagree openly, and actually solve the problems they can't raise anywhere else.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><span class=\"hp-experience-type__tip-arrow\" aria-hidden=\"true\"><\/span><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Team Of One<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Most people in this industry run partnerships with a small team or none at all, and depend entirely on people who do not report to them. Dev, brand, finance, ecommerce and social all own a piece of your programme, and partnerships is rarely their priority.<\/p>\n<p>What have you not got round to in eighteen months because you could not get another team to move? Peer support, tooling, what to automate, what to stop asking for, and how to make the case for more resource.<\/p>\n<p>Brands only. 25 places, Chatham House rule.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e21068c elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"1e21068c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5a504c4 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Grow my career<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"24372\" class=\"elementor elementor-24372 e-loop-item e-loop-item-26429 post-26429 session type-session status-publish hentry event_year-737 conference_day-day-3 session_location-old-billingsgate session_location-the-partners-arms\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5b98bb76 e-con-full e-flex e-con e-parent\" data-id=\"5b98bb76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e6cae72 e-con-full e-flex e-con e-child\" data-id=\"6e6cae72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40b0e495 e-con-full location e-flex e-con e-child\" data-id=\"40b0e495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d101e5b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d101e5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-circle\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eda340 elementor-widget__width-auto session-location elementor-widget elementor-widget-heading\" data-id=\"79eda340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><span>Old Billingsgate<\/span>\/<span>The Partner's Arms<\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46ed4e54 e-con-full e-flex e-con e-child\" data-id=\"46ed4e54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-493ed1ec elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"493ed1ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf01b6b elementor-widget__width-auto elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"7bf01b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">21 Oct \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b30c93c elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b30c93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u2022 5:10pm\u2013<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdec1ad elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"3cdec1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">6:30pm \u2022<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba4464 elementor-widget elementor-widget-shortcode\" data-id=\"bba4464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1460e457 elementor-widget elementor-widget-heading\" data-id=\"1460e457\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Last Round at the Partner&#8217;s Arms<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6a1263 session-speakers elementor-widget elementor-widget-shortcode\" data-id=\"1f6a1263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18d3ee64 session-info e-flex e-con-boxed e-con e-child\" data-id=\"18d3ee64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60f72372 elementor-widget__width-initial elementor-widget elementor-widget-theme-post-content\" data-id=\"60f72372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<p>Three days done. The Arms is across the road and the bar is ours until close. No sessions, no cap, no Chatham House. Just everyone in one room and no doubt sprawling outside as in previous year&#8217;s for the last one.<\/p>\n\n\n\n<p><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485f81b elementor-widget elementor-widget-shortcode\" data-id=\"485f81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c540ef session-partner elementor-widget elementor-widget-shortcode\" data-id=\"75c540ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68ca12c8 elementor-view-stacked elementor-absolute toggleIcon elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"68ca12c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55336a5 e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"55336a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec5b1c elementor-widget elementor-widget-image\" data-id=\"4ec5b1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"617\" height=\"184\" src=\"https:\/\/performancein.live\/europe\/wp-content\/uploads\/sites\/10\/2026\/08\/Arrow-Left.svg\" class=\"attachment-large size-large wp-image-26562\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47dc758 elementor-widget elementor-widget-heading\" data-id=\"47dc758\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CLick through the days<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16386fc e-con-full e-flex e-con e-child\" data-id=\"16386fc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b1d5d80 e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"b1d5d80\" data-element_type=\"container\" data-e-type=\"container\" id=\"filters\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31c6671 elementor-hidden-desktop elementor-hidden-tablet elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"31c6671\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"close-filters-button\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-times\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eee133e elementor-widget elementor-widget-heading\" data-id=\"eee133e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Filters<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c2f90d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2c2f90d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-125e508 e-con-full e-flex e-con e-child\" data-id=\"125e508\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f369421 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"f369421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Location<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5d65ac elementor-widget elementor-widget-taxonomy-filter\" data-id=\"c5d65ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;taxonomy&quot;:&quot;session_location&quot;,&quot;item_alignment_horizontal&quot;:&quot;start&quot;,&quot;selected_element&quot;:&quot;d5ae433&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"taxonomy-filter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<search class=\"e-filter\" role=\"search\" data-base-url=\"https:\/\/performancein.live\/europe\/\" data-page-num=\"1\">\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"in-the-city\" aria-pressed=\"false\">In the City<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"old-billingsgate\" aria-pressed=\"false\">Old Billingsgate<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"the-partners-arms\" aria-pressed=\"false\">The Partner&#039;s Arms<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"the-steel-yard\" aria-pressed=\"false\">The Steel Yard<\/button>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"__all\" aria-pressed=\"true\">\n\t\t\t\tAll\t\t\t<\/button>\n\t\t\t\t\t<\/search>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3684dc1 e-con-full e-flex e-con e-child\" data-id=\"3684dc1\" data-element_type=\"container\" data-e-type=\"container\" id=\"zones\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44d2ccb elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"44d2ccb\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"zone-heading\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">@<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24f02fe elementor-widget elementor-widget-taxonomy-filter\" data-id=\"24f02fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;taxonomy&quot;:&quot;session_location&quot;,&quot;item_alignment_horizontal&quot;:&quot;start&quot;,&quot;multiple_selection&quot;:&quot;yes&quot;,&quot;logical_combination&quot;:&quot;OR&quot;,&quot;selected_element&quot;:&quot;d5ae433&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"taxonomy-filter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<search class=\"e-filter\" role=\"search\" data-base-url=\"https:\/\/performancein.live\/europe\/\" data-page-num=\"1\">\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"in-the-city\" aria-pressed=\"false\">In the City<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"brewdog-waterloo\" aria-pressed=\"false\">BrewDog Waterloo<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"eastcheap-records\" aria-pressed=\"false\">Eastcheap Records<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"old-billingsgate\" aria-pressed=\"false\">Old Billingsgate<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"action-stage\" aria-pressed=\"false\">Action Stage<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"direction-stage\" aria-pressed=\"false\">Direction Stage<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"the-partners-arms\" aria-pressed=\"false\">The Partner&#039;s Arms<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"the-steel-yard\" aria-pressed=\"false\">The Steel Yard<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"aip-summit\" aria-pressed=\"false\">AIP Summit<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"battle-ring\" aria-pressed=\"false\">Battle Ring<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"expert-clinics\" aria-pressed=\"false\">Expert Clinics<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"ic-summit\" aria-pressed=\"false\">IC Summit<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"peer-labs\" aria-pressed=\"false\">Peer Labs<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"the-workroom\" aria-pressed=\"false\">The Workroom<\/button>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"__all\" aria-pressed=\"true\">\n\t\t\t\tAll\t\t\t<\/button>\n\t\t\t\t\t<\/search>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31dc753 e-con-full e-flex e-con e-child\" data-id=\"31dc753\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e86ba2 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"4e86ba2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Content Streams<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9362cad elementor-widget elementor-widget-taxonomy-filter\" data-id=\"9362cad\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;taxonomy&quot;:&quot;content_stream&quot;,&quot;item_alignment_horizontal&quot;:&quot;start&quot;,&quot;multiple_selection&quot;:&quot;yes&quot;,&quot;logical_combination&quot;:&quot;OR&quot;,&quot;selected_element&quot;:&quot;d5ae433&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"taxonomy-filter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<search class=\"e-filter\" role=\"search\" data-base-url=\"https:\/\/performancein.live\/europe\/\" data-page-num=\"1\">\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"benchmark-my-commercials\" aria-pressed=\"false\">Benchmark my commercials<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"choose-networks-and-tech\" aria-pressed=\"false\">Choose networks and tech<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"find-better-partners\" aria-pressed=\"false\">Find better partners<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"fix-tracking-and-attribution\" aria-pressed=\"false\">Fix tracking and attribution<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"get-found-in-ai-search\" aria-pressed=\"false\">Get found in AI search<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"grow-beyond-affiliate\" aria-pressed=\"false\">Grow beyond affiliate<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"grow-my-career\" aria-pressed=\"false\">Grow my career<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"housekeeping\" aria-pressed=\"false\">Housekeeping<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"plan-for-peak\" aria-pressed=\"false\">Plan for peak<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"prepare-for-ai-agents\" aria-pressed=\"false\">Prepare for AI agents<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"prove-the-value\" aria-pressed=\"false\">Prove the value<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"reach-new-audiences\" aria-pressed=\"false\">Reach new audiences<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"scale-creator-work\" aria-pressed=\"false\">Scale creator work<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"win-internal-buy-in\" aria-pressed=\"false\">Win internal buy-in<\/button>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"__all\" aria-pressed=\"true\">\n\t\t\t\tAll\t\t\t<\/button>\n\t\t\t\t\t<\/search>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-627f583 e-con-full e-flex e-con e-child\" data-id=\"627f583\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdf1980 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"cdf1980\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Types of Experience<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b73b3f1 elementor-widget elementor-widget-taxonomy-filter\" data-id=\"b73b3f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;selected_element&quot;:&quot;d5ae433&quot;,&quot;taxonomy&quot;:&quot;experience_type&quot;,&quot;item_alignment_horizontal&quot;:&quot;start&quot;,&quot;multiple_selection&quot;:&quot;yes&quot;,&quot;logical_combination&quot;:&quot;OR&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"taxonomy-filter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<search class=\"e-filter\" role=\"search\" data-base-url=\"https:\/\/performancein.live\/europe\/\" data-page-num=\"1\">\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"battle-ring\" aria-pressed=\"false\">Battle Ring<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"clinic\" aria-pressed=\"false\">Clinic<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"fireside\" aria-pressed=\"false\">Fireside<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"game-show\" aria-pressed=\"false\">Game show<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"keynote\" aria-pressed=\"false\">Keynote<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"lock-in\" aria-pressed=\"false\">Lock-In<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"panel\" aria-pressed=\"false\">Panel<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"peer-lab\" aria-pressed=\"false\">Peer Lab<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"solo\" aria-pressed=\"false\">Solo<\/button>\n\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"workroom\" aria-pressed=\"false\">Workroom<\/button>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<button class=\"e-filter-item\" data-filter=\"__all\" aria-pressed=\"true\">\n\t\t\t\tAll\t\t\t<\/button>\n\t\t\t\t\t<\/search>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d282006 elementor-widget elementor-widget-shortcode\" data-id=\"d282006\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">     <button id=\"hp-reset-6aa2bf4c4e31f\" class=\"hp-reset-filters-btn\" style=\"display: none;\">\n         <span class=\"dashicons dashicons-dismiss\"><\/span>\n         Reset Filters     <\/button>\n\n     <script>\n     document.addEventListener('DOMContentLoaded', function() {\n         const resetBtn = document.getElementById('hp-reset-6aa2bf4c4e31f');\n         const filterContainer = document.getElementById('filters');\n\n         if (!filterContainer) {\n             console.error('HP Error: #filters container not found. Check your Section ID.');\n             return;\n         }\n\n         \/\/ --- 1. THE CHECKER (Runs every 0.5s) ---\n         setInterval(function() {\n             let isFiltered = false;\n\n             \/\/ Find all buttons inside the container\n             const buttons = filterContainer.querySelectorAll('.e-filter-item');\n\n             buttons.forEach(btn => {\n                 \/\/ 1. Is this button pressed?\n                 const isPressed = btn.getAttribute('aria-pressed') === 'true';\n\n                 \/\/ 2. Is this button NOT the \"All\" button?\n                 const filterValue = btn.getAttribute('data-filter');\n                 const isNotAll = filterValue !== '__all' && filterValue !== '';\n\n                 \/\/ If a button is pressed, and it is NOT the \"All\" button... we are filtered!\n                 if (isPressed && isNotAll) {\n                     isFiltered = true;\n                 }\n             });\n\n             \/\/ Update Button Visibility\n             resetBtn.style.display = isFiltered ? 'inline-flex' : 'none';\n\n         }, 500);\n\n\n         \/\/ --- 2. THE RESET ACTION ---\n         resetBtn.addEventListener('click', function(e) {\n             e.preventDefault();\n\n             \/\/ Find the \"All\" button specifically\n             const allBtns = filterContainer.querySelectorAll('[data-filter=\"__all\"]');\n\n             if (allBtns.length > 0) {\n                 allBtns.forEach(btn => {\n                     btn.click();\n                 });\n             } else {\n                 \/\/ Fallback: Click the button that has \"All\" text\n                 const buttons = filterContainer.querySelectorAll('.e-filter-item');\n                 buttons.forEach(btn => {\n                     if (btn.innerText.trim().toLowerCase() === 'all') {\n                         btn.click();\n                     }\n                 });\n             }\n         });\n     });\n     <\/script>\n\n\n     <style>\n         .hp-reset-filters-btn {\n             background: none;\n             color: #333;\n             border: 1px solid #ddd;\n             padding: 8px 12px;\n             border-radius: 4px;\n             cursor: pointer;\n             font-size: 13px;\n             display: inline-flex;\n             align-items: center;\n             gap: 6px;\n             margin-top: 10px;\n         }\n         .hp-reset-filters-btn:hover,\n         .hp-reset-filters-btn:active,\n         .hp-reset-filters-btn:focus {\n             border-color: #ccc;\n             background: none;\n             color: #333;\n         }\n     <\/style>\n     <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b5d4b9 animated-fast elementor-hidden-mobile elementor-hidden-desktop elementor-hidden-tablet elementor-invisible elementor-widget elementor-widget-button\" data-id=\"7b5d4b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-wobble-skew\" href=\"https:\/\/performancein.live\/europe\/stages-spaces\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore Stages &amp; Spaces<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7616348 animated-fast elementor-hidden-mobile elementor-hidden-desktop elementor-hidden-tablet elementor-invisible elementor-widget elementor-widget-button\" data-id=\"7616348\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-wobble-skew\" href=\"\/europe\/speakers\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View Our Speaker Lineup<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-282c9b5 e-flex e-con-boxed e-con e-parent\" data-id=\"282c9b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3f6ae4 elementor-widget elementor-widget-html\" data-id=\"f3f6ae4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>\n\/\/ THIS SCRIPT TOGGLES THE FILTERS ON MOBILE\ndocument.addEventListener('DOMContentLoaded', function() {\n    const openBtn = document.getElementById('mobile-filters-button');\n    const closeBtn = document.getElementById('close-filters-button');\n    const filterContainer = document.getElementById('filters');\n\n    \/\/ Function to open\n    if (openBtn && filterContainer) {\n        openBtn.addEventListener('click', function(e) {\n            e.preventDefault();\n            filterContainer.classList.toggle('hp-filters-open');\n            \/\/ document.body.style.overflow = 'hidden'; \/\/ Prevents background scrolling\n        });\n    }\n\n    \/\/ Function to close\n    if (closeBtn && filterContainer) {\n        closeBtn.addEventListener('click', function(e) {\n            e.preventDefault();\n            filterContainer.classList.remove('hp-filters-open');\n            \/\/ document.body.style.overflow = ''; \/\/ Restores scrolling\n        });\n    }\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-839916f elementor-widget elementor-widget-html\" data-id=\"839916f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>\n    \/\/ THIS SCRIPT  TOGGLES SESSION INFO ON CLICK\n    \/\/ Loop Grid of sessions must have the class 'session-info'\n    jQuery(document).ready(function($) {\n    \/\/ Only run on the front-end\n    if (!$('body').hasClass('elementor-editor-active')) {\n\n        $(document).on('click', '.e-loop-item', function(e) {\n            \n            \/\/ EDGE CASE FIX:\n            \/\/ If the click is on an <a> tag OR inside an <a> tag, \n            \/\/ we exit the function immediately.\n            if ($(e.target).closest('a').length) {\n                return; \n            }\n\n            \/\/ Normal Toggle Logic\n            var $info = $(this).find('.session-info');\n            $info.stop(true, true).slideToggle(250);\n            $(this).toggleClass('is-expanded');\n            $(this).find('.toggleIcon').toggleClass('active');\n        });\n\n    }\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89bcd6e elementor-widget elementor-widget-html\" data-id=\"89bcd6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!--\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n  Zones drill-down filter module   (supersedes stages-filter-toggle.html)\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n  When a single Location is selected, if that location term has CHILD terms\n  (its \"zones\") in the session_location taxonomy, this:\n    \u2022 reveals the #zones container,\n    \u2022 sets #zone-heading to \"<Location> Zones\",\n    \u2022 shows ONLY that location's child buttons inside the #zones filter.\n  When the location is deselected \/ changed, it hides #zones and clears any\n  active zone selection (so a stale zone can't linger).\n\n  It also trims the Location filter itself to show only top-level (parent)\n  terms, so adding child zone-terms never clutters the Location buttons.\n\n  Data-driven: the parent\u2192child map is read at runtime from the WP REST API\n  (auto-discovered), so adding a zone in wp-admin needs no code change. If the\n  taxonomy isn't exposed to REST, fill FALLBACK_MAP below instead.\n\n  Self-contained: only reads aria-pressed, toggles button visibility, and\n  clicks the zones \"All\" button to reset \u2014 so the existing cross-tab mirror\n  script keeps working untouched. Remove this block to fully revert.\n\n  \u2500\u2500 REQUIRED Elementor settings \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    \u2022 Location filter widget: Multiple selection = NO (single select).\n    \u2022 #zones must contain a taxonomy-filter widget on the SAME taxonomy\n      (session_location) and an element with id \"zone-heading\".\n    \u2022 Sessions tagged with BOTH the parent (location) and child (zone) terms.\n\n  \u2500\u2500 CHANGELOG \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    \u2022 Fixed: the zone heading picked up Elementor's session-count badge from\n      inside the location button (e.g. \"@ Old Billingsgate1\"), because the\n      label was read with btn.textContent. Now read via labelOf(), which\n      takes the term name only.\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n-->\n<script>\n(function () {\n    'use strict';\n\n    \/\/ \u2500\u2500 CONFIG \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    var TAXONOMY         = 'session_location'; \/\/ taxonomy both filters use\n    var REST_BASE        = 'session_location';  \/\/ taxonomy REST base (rest_base)\n    var ZONES_CONTAINER  = '#zones';            \/\/ container to show\/hide\n    var ZONES_DISPLAY    = 'flex';              \/\/ display value when shown (Elementor containers are flex)\n    var ZONE_HEADING     = '#zone-heading';     \/\/ heading to relabel\n    var HEADING_PREFIX   = '@ ';                \/\/ this + \"<Location>\", e.g. \"@ Old Billings Gate\"\n\n    \/\/ If the taxonomy is NOT show_in_rest, put the hierarchy here instead:\n    \/\/   { 'old-billings-gate': ['main-stage', 'well-stage'], ... }\n    var FALLBACK_MAP     = {};\n    \/\/ \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n\n    \/\/ Hierarchy lookups, populated on load.\n    var childrenOf = {}; \/\/ parentSlug -> [childSlug, ...]\n    var parentOf   = {}; \/\/ childSlug  -> parentSlug\n    var currentLoc = null;\n\n    \/\/ \u2500\u2500 ELEMENT LOOKUPS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function taxFilters() {\n        return Array.prototype.slice.call(\n            document.querySelectorAll('[data-widget_type=\"taxonomy-filter.default\"]')\n        );\n    }\n\n    \/\/ The Location filter = the session_location filter that is NOT inside #zones.\n    function getLocationFilter() {\n        var zones = document.querySelector(ZONES_CONTAINER);\n        return taxFilters().filter(function (w) {\n            if (zones && zones.contains(w)) return false;\n            try {\n                var s = JSON.parse(w.getAttribute('data-settings') || '{}');\n                return s.taxonomy === TAXONOMY;\n            } catch (e) { return false; }\n        })[0] || null;\n    }\n\n    function getZonesFilter() {\n        var zones = document.querySelector(ZONES_CONTAINER);\n        return zones ? zones.querySelector('[data-widget_type=\"taxonomy-filter.default\"]') : null;\n    }\n\n    function buttonsIn(widget) {\n        return widget\n            ? Array.prototype.slice.call(widget.querySelectorAll('.e-filter-item'))\n            : [];\n    }\n    function slugOf(btn) { return btn.getAttribute('data-filter'); }\n\n    \/\/ Term name only \u2014 excludes the session-count badge Elementor renders\n    \/\/ inside the filter button. Without this the heading reads \"@ Location1\".\n    function labelOf(btn) {\n        if (!btn) return '';\n\n        \/\/ 1) Elementor wraps the name in its own element when counts are on.\n        var labelEl = btn.querySelector('.e-filter-item-label, .e-filter-item__label');\n        if (labelEl) return labelEl.textContent.trim();\n\n        \/\/ 2) Count is a child element after a bare text node \u2192 use own text nodes.\n        var own = '';\n        Array.prototype.forEach.call(btn.childNodes, function (n) {\n            if (n.nodeType === 3) own += n.nodeValue;\n        });\n        own = own.trim();\n        if (own) return own;\n\n        \/\/ 3) Last resort: strip a trailing number. Kept last so a location\n        \/\/    genuinely called \"Stage 2\" isn't mangled when 1 or 2 succeed.\n        return (btn.textContent || '').trim().replace(\/\\s*\\(?\\d+\\)?$\/, '');\n    }\n\n    \/\/ \u2500\u2500 HIERARCHY (WP REST, auto-discovered, with fallback) \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function loadHierarchy() {\n        var link    = document.querySelector('link[rel=\"https:\/\/api.w.org\/\"]');\n        var restRoot = link ? link.href : (location.origin + '\/wp-json\/');\n        var url      = restRoot + 'wp\/v2\/' + REST_BASE + '?per_page=100&_fields=id,slug,parent';\n\n        return fetch(url)\n            .then(function (r) { return r.ok ? r.json() : Promise.reject(r.status); })\n            .then(function (terms) {\n                if (!Array.isArray(terms)) return Promise.reject('bad response');\n                var idToSlug = {};\n                terms.forEach(function (t) { idToSlug[t.id] = t.slug; });\n                terms.forEach(function (t) {\n                    if (t.parent && idToSlug[t.parent]) {\n                        var p = idToSlug[t.parent];\n                        (childrenOf[p] = childrenOf[p] || []).push(t.slug);\n                        parentOf[t.slug] = p;\n                    }\n                });\n            })\n            .catch(function (err) {\n                console.warn('HP zones: REST hierarchy unavailable (', err,\n                             ') \u2014 using FALLBACK_MAP.');\n                childrenOf = {};\n                parentOf   = {};\n                Object.keys(FALLBACK_MAP).forEach(function (p) {\n                    childrenOf[p] = FALLBACK_MAP[p].slice();\n                    FALLBACK_MAP[p].forEach(function (c) { parentOf[c] = p; });\n                });\n            });\n    }\n\n    \/\/ \u2500\u2500 LOCATION FILTER: keep only top-level terms visible \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function trimLocationFilter() {\n        buttonsIn(getLocationFilter()).forEach(function (btn) {\n            \/\/ Hide any button that is a known child term; keep parents + \"All\".\n            btn.style.display = parentOf[slugOf(btn)] ? 'none' : '';\n        });\n    }\n\n    \/\/ \u2500\u2500 ZONES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function activeLocationButton() {\n        return buttonsIn(getLocationFilter()).filter(function (btn) {\n            return btn.getAttribute('aria-pressed') === 'true'\n                   && slugOf(btn) !== '__all';\n        })[0] || null;\n    }\n\n    function resetZones() {\n        var zf = getZonesFilter();\n        if (!zf) return;\n        var active = buttonsIn(zf).filter(function (btn) {\n            return slugOf(btn) !== '__all'\n                   && (btn.getAttribute('aria-pressed') === 'true'\n                       || btn.classList.contains('e-active'));\n        });\n        if (!active.length) return; \/\/ nothing selected \u2192 no needless fetch\n        \/\/ Toggling each active button off is the reliable way to clear a\n        \/\/ multi-select Elementor filter (the \"All\" button can leave the query\n        \/\/ state stale). Buttons are still visible here, so the click registers.\n        active.forEach(function (btn) { btn.click(); });\n    }\n\n    function buildZones(locSlug, locLabel) {\n        var zf = getZonesFilter();\n        if (!zf) return;\n        var kids = childrenOf[locSlug] || [];\n        buttonsIn(zf).forEach(function (btn) {\n            var slug = slugOf(btn);\n            btn.style.display = (slug === '__all' || kids.indexOf(slug) !== -1)\n                ? '' : 'none';\n        });\n        \/\/ Target the inner <p> so we don't destroy Elementor's heading markup.\n        var heading = document.querySelector(ZONE_HEADING + ' .elementor-heading-title');\n        if (heading) heading.textContent = HEADING_PREFIX + locLabel;\n    }\n\n    function showZones()  { var c = document.querySelector(ZONES_CONTAINER); if (c) c.style.display = ZONES_DISPLAY; }\n    function hideZones()  { var c = document.querySelector(ZONES_CONTAINER); if (c) c.style.display = 'none'; }\n\n    function syncZones() {\n        var locBtn  = activeLocationButton();\n        var locSlug = locBtn ? slugOf(locBtn) : null;\n\n        \/\/ Any change of active location clears the previous location's zones,\n        \/\/ BEFORE we rebuild \u2014 so a stale child selection can never carry over.\n        if (locSlug !== currentLoc) {\n            resetZones();\n            currentLoc = locSlug;\n        }\n\n        var hasKids = locSlug && childrenOf[locSlug] && childrenOf[locSlug].length;\n        if (hasKids) {\n            buildZones(locSlug, labelOf(locBtn));\n            showZones();\n        } else {\n            hideZones();\n        }\n    }\n\n    \/\/ \u2500\u2500 INIT \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function init() {\n        var locFilter = getLocationFilter();\n        var zones     = document.querySelector(ZONES_CONTAINER);\n        if (!locFilter || !zones) {                 \/\/ filters render async \u2014 retry\n            init._t = (init._t || 0) + 1;\n            if (init._t < 40) setTimeout(init, 150); \/\/ ~6s max\n            return;\n        }\n\n        loadHierarchy().then(function () {\n            trimLocationFilter();\n            syncZones();\n\n            \/\/ React to Location selection changes (single-select).\n            new MutationObserver(syncZones).observe(locFilter, {\n                subtree: true, attributes: true, attributeFilter: ['aria-pressed'],\n            });\n        });\n    }\n\n    if (document.readyState === 'loading') {\n        document.addEventListener('DOMContentLoaded', init);\n    } else {\n        init();\n    }\n\n})();\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-202599a elementor-widget elementor-widget-html\" data-id=\"202599a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!--\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n  Faceted filters \u2014 count + dim\/disable options that would yield 0 results on\n  the current day, and rewrite the empty-state message to point users to other\n  days that DO have matches.\n\n  Needs the [hp_sessions_data] blob (window.HP_SESSIONS \/ window.HP_DAYS).\n  Self-contained: reads the filter widgets from the DOM, only adds count\n  badges + a class + inline pointer-events. Remove this block to revert.\n\n  Logic mirrors the live filtering: OR within a taxonomy, AND across\n  taxonomies. An option's count considers the OTHER taxonomies' selections but\n  ignores its own taxonomy (standard facet behaviour) \u2014 so Location and Zone\n  options (same taxonomy) are each judged against Content Stream etc.\n\n  STYLE HOOKS (add your own CSS):\n    .hp-facet-count  \u2014 the number span appended inside each filter button\n    .hp-facet-empty  \u2014 a button whose current-day count is 0 (dim it here)\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 \n-->\n<script>\n(function () {\n    'use strict';\n\n    \/\/ \u2500\u2500 CONFIG \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    var COUNT_CLASS = 'hp-facet-count'; \/\/ span holding the number\n    var EMPTY_CLASS = 'hp-facet-empty'; \/\/ zero-result button\n    \/\/ \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n\n    \/\/ \u2500\u2500 DOM HELPERS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function slice(nl) { return Array.prototype.slice.call(nl); }\n\n    function filterWidgets() {\n        return slice(document.querySelectorAll('[data-widget_type=\"taxonomy-filter.default\"]'))\n            .map(function (el) {\n                var tax = '';\n                try { tax = (JSON.parse(el.getAttribute('data-settings') || '{}').taxonomy) || ''; }\n                catch (e) {}\n                return { el: el, tax: tax };\n            })\n            .filter(function (w) { return w.tax; });\n    }\n\n    function tabTitles() { return slice(document.querySelectorAll('.e-n-tab-title')); }\n\n    function activeTabIndex() {\n        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\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    \/\/ selections: { taxonomy: { slug: true } } \u2014 only taxonomies with picks.\n    function getSelections() {\n        var sel = {};\n        filterWidgets().forEach(function (w) {\n            slice(w.el.querySelectorAll('.e-filter-item[aria-pressed=\"true\"]')).forEach(function (btn) {\n                var slug = btn.getAttribute('data-filter');\n                if (slug && slug !== '__all') {\n                    (sel[w.tax] = sel[w.tax] || {})[slug] = true;\n                }\n            });\n        });\n        return sel;\n    }\n\n    \/\/ Does a session satisfy every selected taxonomy (except excludeTax)?\n    function matches(session, sel, excludeTax) {\n        for (var tax in sel) {\n            if (tax === excludeTax) continue;\n            var chosen = sel[tax];\n            var terms  = (session.terms && session.terms[tax]) || [];\n            var hit = false;\n            for (var i = 0; i < terms.length; i++) {\n                if (chosen[terms[i]]) { hit = true; break; }\n            }\n            if (!hit) return false;\n        }\n        return true;\n    }\n\n    function sessionsOnDay(daySlug) {\n        return (window.HP_SESSIONS || []).filter(function (s) { return s.day === daySlug; });\n    }\n\n    \/\/ \u2500\u2500 BADGES + DIMMING \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n    function setBadge(btn, count) {\n        var span = btn.querySelector('.' + COUNT_CLASS);\n        if (!span) {\n            span = document.createElement('span');\n            span.className = COUNT_CLASS;\n            btn.appendChild(span);\n        }\n        span.textContent = count;\n    }\n\n    function recompute() {\n        if (!window.HP_SESSIONS) return;\n\n        var day = currentDaySlug();\n        var sel = getSelections();\n        var todays = sessionsOnDay(day);\n\n        filterWidgets().forEach(function (w) {\n            slice(w.el.querySelectorAll('.e-filter-item')).forEach(function (btn) {\n                var slug = btn.getAttribute('data-filter');\n                if (!slug || slug === '__all') return;\n\n                \/\/ Count today's sessions that carry this term AND satisfy the\n                \/\/ OTHER taxonomies' current selections.\n                var count = 0;\n                for (var i = 0; i < todays.length; i++) {\n                    var s = todays[i];\n                    var terms = (s.terms && s.terms[w.tax]) || [];\n            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{\n        var list = slice(document.querySelectorAll('.e-loop-nothing-found-message__text'));\n        for (var i = 0; i < list.length; i++) {\n            if (list[i].offsetParent !== null) return list[i]; \/\/ the visible tab's\n        }\n        return null;\n    }\n\n    function joinNames(names) {\n        if (names.length <= 1) return names[0] || '';\n        return names.slice(0, -1).join(', ') + ' and ' + names[names.length - 1];\n    }\n\n    function applyEmptyState() {\n        if (!window.HP_SESSIONS) return;\n\n        var el = visibleNothingFound();\n        if (!el) return; \/\/ Elementor only shows this when the grid is empty\n\n        var day = currentDaySlug();\n        var sel = getSelections();\n\n        \/\/ Which OTHER days have matches for the current full selection?\n        var matchesOn = [];\n        days().forEach(function (d, idx) {\n            if (d.slug === day) return;\n            var has = (window.HP_SESSIONS || []).some(function (s) {\n           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